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1: Privacy Policy

Privacy Policy

 

Anomaly Studios, LLC Privacy Policy

Effective date: March 14, 2018, updated June 15th 2019

Anomaly Studios, LLC, also doing business as Anomaly Learning and the Coding Academy ("company", "us", "we", or "our") operates the  https://anomalystudios.com, https://learn.anomalystudios.com, https://classes.anomalystudios.com  UnityXD, Coding Academy websites and apps (the "Service").

 

This page informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Service and the choices you have associated with that data.

We use your data to provide and improve the Service. By using the Service, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms and Conditions, accessible from https://www.anomalystudios.com/terms-of-use-and-conditions

 

As stated in our Terms of Use, our website and Services are offered and available only to you, if you are (a) that You have not been previously suspended or removed from the Website by Anomaly Learning; (b) that You are either (i) at least 13 years of age or (ii) Your parent and/or guardian has consented to Your use of the Website; and (c) that your registration and your use of the Website is in compliance with any and all applicable laws and regulations.

We are obligated to ask for your explicit consent and give explicit terms of what users are giving consent to.

Definitions

Personal Data

Personal Data or Personally Identifiable Information means data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession).

Processing

"processing" generally covers actions that can be performed in connection with data such as collection, use, storage and disclosure.

Usage Data

Usage Data is data collected automatically either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).

Cookies

Cookies are small pieces of data stored on a User's device. Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. For example, by ensuring that users are finding what they are looking for easily.

 

Data Controller

Data Controller means the natural or legal  person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal data are, or are to be, processed.

 

For the purpose of this Privacy Policy, we are a Data Controller of your data.

Data Processor (or Service Providers)

Data Processor (or Service Provider) means any natural or legal person (other than an employee of the Data Controller) who processes the data on behalf of the Data Controller.

We may use the services of various Service Providers in order to process your data more effectively.

Data Subject (or User)

Data Subject is any living individual who is using our Service and is the subject of Personal Data.

User

The User is the individual using our Service. The User corresponds to the Data Subject, who is the subject of Personal Data.

 

Information Collection And Use

We collect several different types of information for various purposes to provide and improve our Service to you.

Our collection, use, and disclosure of Student Data are governed by our Privacy Policy and Terms of Use and also by the provision of the Family Educational Rights and Privacy Act (FERPA), the Children's Online Privacy Protection Act (COPPA), General Data Protection Regulation (GDPR), and applicable state laws that relate to the collection of Student Data.

Our cookies do not collect Personal Information or Children's Personal Information, and we do not combine the general information collected through these cookies with other Personal Information or Children's Personal Information to tell us who you are or what your user name or email address is.

If you come to our business through a sales affiliate, cookies are used to associate your account and information with the sales affiliate in order to calculate sales commissions.

Types of Data Collected

Personal Data

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you ("Personal Data"). We only ask for Personally Identifiable Information where it is reasonably necessary to provide the Services. Personally identifiable information may include, but is not limited to:

●      Email address

●      First name and last name

●      Phone number

●      Address, State, Province, ZIP/Postal code, City

●      Credit Card Payment Information

●      Your Birthdate and Place of Birth

●      Workplace of School

●      A Photo

●      IP Address

●      Metadata

●      Education Records

●      Cookies and Usage Data

●      Posts on Social Media and more

 

We may use your Personal Data to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link or instructions provided in any email we send or by contacting us.

Usage Data

We may also collect information how the Service is accessed and used ("Usage Data"). This Usage Data may include information such as your computer's Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

Location Data

We may use and store information about your location if you give us permission to do so ("Location Data"). We use this data to provide features of our Service, to improve and customize our Service.

 

You can enable or disable location services when you use our Service at any time, through your device settings.

Tracking & Cookies Data

We use cookies and similar tracking technologies to track the activity on our Service and hold certain information.We may gather anonymous information about Users through cookie technology on an individual and aggregate level.

 

Cookies are files with small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Tracking technologies also used are beacons, tags, and scripts to collect and track information and to improve and analyze our Service.

 

Examples of Cookies we use:

●      Session Cookies. We use Session Cookies to operate our Service.  which expire after a short time or when you close your browser, and persistent cookies, which remain stored in your browser for a set period of time. We use session cookies to identify you during a single browsing session, like when you log in

●      Preference Cookies. We use Preference Cookies to remember your preferences and various settings.

●      Security Cookies. We use Security Cookies for security purposes.

●      Advertising Cookies. Advertising Cookies are used to serve you with advertisements that may be relevant to you and your interests.

●      Analytics Cookies. enable us to monitor and analyze web traffic and can be used to keep track of user behavior.

●      Social Media Cookies. We use Social Media Cookies for various Social Media platforms like Facebook, Twitter, Youtube, Linkedin, and Instagram to allow interactions with their services.

●      Email marketing. We collect name and email address when you register for a webinar or event, request a free resource or join a waiting list, via Infusionsoft

 

Non-Personal Information
Web Beacons, also known as pixel tags and clear GIFs, ("Web Beacons"), are electronic images that allow a website to access cookies and help track marketing campaigns and general usage patterns of visitors to those websites. Web Beacons can recognize certain types of information, such as cookie numbers, time and date of a page view, and a description of the page where the Web Beacons are placed. No Personally Identifiable Information about you is shared with third parties through the use of Web Beacons on our website. However, through Web Beacons, we may collect general information that will not personally identify you, such as: Internet browser, operating system, date of visit, time of visit and path taken through the website.

When we collect usage information (such as the numbers and frequency of visitors to the Website), we only use this data in aggregate form, and not in a manner that would identify you personally.  For example, this aggregate data tells us how often users use parts of the Services, so that we can make the Services appealing to as many users as possible.  We may also provide this aggregate information to our partners; our partners may use such information to understand how often and in what ways people use our Services, so that they, too, can provide you with an optimal experience. We do not disclose aggregate information to a partner in a manner that would identify you personally.

 

We use tracking and cookies data for the following purposes:

●      Authentication and security. Cookies help authenticate your access to Anomaly Learning and prevent unauthorized parties from accessing your accounts.

●      Preferences. Cookies help us remember your settings on the pages you visit, so that we can display your preferred content the next time you visit, or preferred language or the country you're in, so we can provide content in your preferred language without asking each time you visit.

●      Analytics and research. Cookies help us test different versions of Anomaly Learning to see which features or content users prefer, web beacons help us determine which email messages are opened, and cookies help us see how you interact with Anomaly Learning, like the links you click on. We also work with a number of analytics partners, including Google Analytics, who use cookies and similar technologies to help us analyze how users use the Services.

●      Personalized content. Cookies help us provide more relevant content.

●      Advertising. To provide you with more relevant advertising. Note that advertising and targeting only happens through our marketing web pages. No marketing or advertising occurs within our platforms when you are logged into your account. We do this so that only advertising appears to parents and not to children. It is our practice and policy to never display advertising to children. 

●      Improve Services. Cookies help us analyze user's experience with our services so that we may improve.

 

 

Information We Collect Automatically

Some information is collected automatically by servers and the services that run the Internet. Additional Metadata is collected for data logs and for security to ensure our platform is a safe place for all. Automatic information collection is described below.

●      Device Information: including your IP address, browser types, browser language, operating system, platform type, gaming platform, device types, and device IDs such as unique identifiers, advertising identifiers, or gaming platform identifiers.

●      Usage Information: including files you download, domain names, landing pages, your browsing activity, what you click, scrolling and keystroke activity, pages viewed, advertising viewed or visited, forms or fields you complete or partially complete, search terms, whether you open an email and your interaction with the content, access times, and error logs, and other similar information.

●      Location Information: including the city, state and ZIP code associated with your IP address, information derived through WiFi triangulation, and precise location information from GPS-based functionality on your mobile devices or from your use of our Mobile Apps, and with your consent, your precise GPS information. (If you are using one of our native apps, and only if you explicitly turned GPS service on within the app, the precise location information from GPS-based functionality will be shared on from your mobile devices or from your use of our Mobile Apps. Your explicit consent is required within our apps for, your precise GPS information to be shared to our systems.)

●      Viewing Behavior: including the content you view, how long you watch each video, the quality of the service you receive (e.g. buffering, load times).

●      Offline Information.  Certain information may also be stored while you are offline and transmitted to us when you next connect to the Internet, regardless of where you connect from or the device you use to connect.

 

 

Google Analytics

We use a tool called "Google Analytics" to collect information about the users of our services. Google Analytics collects information such as how often users visit our website site, what pages they visit when they do so, and what other sites they used prior to coming to our website. We use the information we get from Google Analytics to analyze performance so we can improve our services, including to help customize our website for users.

How to provide or withdraw consent to the installation of Cookies

Most browsers are initially set up to accept cookies, but you can reset your browser to refuse all cookies or to indicate when a cookie is being sent. However, some features and services (particularly those that require you to sign-in) may not function properly if your cookies are disabled. You may also set your email options to prevent the automatic downloading of images that may contain technologies that would allow us to know whether you have accessed our email and perform certain functions with it.

 

Through browser preferences, it is also possible to delete Cookies installed in the past, including the Cookies that may have saved the initial consent for the installation of Cookies by our website.

Users can, for example, find information about how to manage Cookies in the most commonly used browsers at the following addresses: Google Chrome, Mozilla Firefox, Apple Safari and Microsoft Internet Explorer.

 

With regard to Cookies installed by third parties, Users can manage their preferences and withdrawal of their consent by clicking the related opt-out link (if provided), by using the means provided in the third party's privacy policy, or by contacting the third party.

 

Notwithstanding the above, the Owner informs that Users may follow the instructions provided on the subsequently linked initiatives by the EDAA (EU), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar services. Such initiatives allow Users to select their tracking preferences for most of the advertising tools.

Use of Data

Anomaly Studios, LLC uses the collected data for various purposes:

●      To provide and maintain our Service

●      To notify you about changes to our Service

●      To allow you to participate in interactive features of our Service when you choose to do so

●      To provide customer support

●      To gather analysis or valuable information so that we can improve our Service

●      To monitor the usage of our Service

●      To detect, prevent and address technical issues

●      To provide you with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless you have opted not to receive such information

●      To comply with applicable laws, regulations, court orders, government and law enforcement agencies' requests.

 

Legal Basis for Processing Personal Data under the General Data Protection Regulation (GDPR)

If you are from the European Economic Area (EEA), our legal basis for collecting and using the personal information described in this Privacy Policy depends on the Personal Data we collect and the specific context in which we collect it.
We may process your Personal Data because:
●       We need to perform a contract with you
●       You have given us permission to do so
●       The processing is in our legitimate interests and it is not overridden by your rights
●       For payment processing purposes
●       To comply with the law

Retention of Data

Anomaly Studios, LLC will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy and that the data is required to offer our services. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, perform our services, and enforce our legal agreements and policies.

 

Anomaly Studios, LLC will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Service, or we are legally obligated to retain this data for longer time periods.

 

You may exercise your right to request your personal information to be deleted by Anomaly Studios, LLC.

We will hold on to personal information only as long as is reasonably necessary for the purpose for which it was collected. We will securely dispose of it once you no longer have a legitimate reason for retaining it.l

 

Transfer Of Data

Your information, including Personal Data, may be transferred to - and maintained on - computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from your jurisdiction.

If you are located outside the United States and choose to provide information to us, please note that we transfer the data, including Personal Data, to United States and process it there.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

 

Anomaly Studios, LLC will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of your data and other personal information.

 

Transfer of personal information to countries outside the EU/EES

If you choose to use our Services from the European Union, please note the following information:

 

Anomaly Studios, LLC is based in the United States of America. Your personal information is therefore transferred outside the European Union ("EU") and European Economic Area ("EEA"). Such transfer is necessary for the performance of the contract between you Anomaly Studios, LLC

 

Your PII is also transferred to and processed by third party payment providers and your bank. Such transfers are necessary for performance of the contract between you and Anomaly Studios, LLC(article 49.1 (b) of the GDPR).

 

In order for us to provide the Services to you, your personal information will be transferred to, and stored at/processed in the United States. Your personal data may also be processed by staff operating outside the European Economic Area (EEA), such as in India and the Philippines, who work for us or for one of our suppliers. We will take all steps reasonably necessary to ensure that your personal data is treated securely and in accordance with this notice.

Your Data Protection Rights under the General Data Protection Regulation (GDPR)

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. Anomaly Studios, LLC  aims to take reasonable steps to allow you to correct, amend, delete or limit the use of your Personal Data.

If you wish to be informed about what Personal Data we hold about you and if you want it to be removed from our systems, please contact us.

In certain circumstances, you have the following data protection rights:

●       The right to refuse to become a data subject
The right to be informed with anything that happens with your personal data and to know what it is used for

●       The right to refuse processing

●       Unless other contractual issues exist or if proprietary company rights exist (of which you should be informed of before you allow your data to be processed) then you can request a copy of your data.

●       The right to erasure

●       The right to access, update or delete the information we have on you. Whenever made possible, you can access, update or request deletion of your Personal Data directly within your account settings section. If you are unable to perform these actions yourself, please contact us to assist you.

●       The right of rectification. You have the right to have your information rectified if that information is inaccurate or incomplete.

●       The right to object. You have the right to object to our processing of your Personal Data.

●       The right of restriction. You have the right to request that we restrict the processing of your personal information.

●       The right to data portability. You have the right to be provided with a copy of the information we have on you in a structured, machine-readable and commonly used format.

●       The right to withdraw consent. You also have the right to withdraw your consent at any time where we relied on your consent to process your personal information.

Please note that we may ask you to verify your identity before responding to such requests.

You have the right to complain to a Data Protection Authority about our collection and use of your Personal Data. For more information, please contact your local data protection authority in the European Economic Area (EEA).

 

 

Disclosure Of Data

Who we Share your Data with

 

There are some kinds of information you should never provide without student permission including student names, numbers, citizenship, gender, ethnicity, religious and other preferences, grades, GPAs, and class schedules or any other identifiable information.

We may use data which has been de-identified and/or aggregated for product development, research, analytics and other purposes, including for the purpose of analyzing, improving, or marketing the Anomaly Studios, LLC Services. In certain occasions, Anomaly Studios, LLC may share this data with business partners to improve our services or offerings. If we disclose information to authorized business partners to conduct research on online education or assist in understanding the usage, viewing, and demographic patterns for certain programs, content, services, promotions, and/or functionality on our Service, such data will be aggregated and/or anonymized to reasonably avoid identification of a specific individual.

Business Transaction

If Anomaly Studios, LLC is involved in a merger, acquisition or asset sale, your Personal Data may be transferred. We will provide notice before your Personal Data is transferred and becomes subject to a different Privacy Policy.

Disclosure for Law Enforcement

Under certain circumstances, Anomaly Studios, LLC may be required to disclose your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).

Legal Requirements

Anomaly Studios, LLC may disclose your Personal Data in the good faith belief that such action is necessary to:

●      To comply with a legal obligation

●      To protect and defend the rights or property of Anomaly Studios, LLC

●      To prevent or investigate possible wrongdoing in connection with the Service

●      To protect the personal safety of users of the Service or the public

●      To protect against legal liability

 

Security Of Data

The security of your data is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

"Do Not Track" Signals under the California Online Protection Act (CalOPPA)

We do not support Do Not Track ("DNT"). Do Not Track is a preference you can set in your web browser to inform websites that you do not want to be tracked.

 

You can enable or disable Do Not Track by visiting the Preferences or Settings page of your web browser.

Your Rights

Anomaly Studios, LLC aims to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data.

Whenever made possible, you can update your Personal Data directly within your account settings section. If you are unable to change your Personal Data, please contact us to make the required changes.

 

If you wish to be informed what Personal Data we hold about you and if you want it to be removed from our systems, please contact us.

Schools must annually notify parents of students and eligible students in attendance of their rights under FERPA.

 

In certain circumstances, you have the right:

●      To access and receive a copy of the Personal Data we hold about you

●      To rectify any Personal Data held about you that is inaccurate. If you believe that any PII we are holding is incorrect or incomplete please send an email with your specific request to support@anomalystudios.com

●      You have the right to request your personal information to not be processed

●      You have the right to give consent to disclosures

●      You have the right to file a complaint

●      To request the deletion of Personal Data held about you

 

You have the right to data portability for the information you provide to Anomaly Studios, LLC. You can request to obtain a copy of your Personal Data in a commonly used electronic format so that you can manage and move it.

 

Please note that we may ask you to verify your identity before responding to such requests.

Service Providers

We may employ third party companies and individuals to facilitate our Service ("Service Providers"), to provide the Service on our behalf, to perform Service-related services or to assist us in analyzing how our Service is used.

 

These third parties may have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose. Not all providers below will have your data as this is a full representation of 3rd party providers for all our customers servicing a variety of contracts for platforms and services. Only data that is needed for the delivery of the Service is shared with providers to administer the Service.

 

Amazon Web Services

●      Hostgator and Endurance International Group: Their privacy policy can be viewed at: https://www.endurance.com/privacy/privacy

●      Google Apps for Business

●      Google Cloud/Firebase

●      Teachable

●      TeamworkPM

●      TeamworkDesk

●      Infusionsoft

●      Zapier

●      ScheduleOnce

●      OneSignal

●      Copper

●      ClickFunnels

●      ShareThis

●      Inspectlet

●      QuickBooks and QuickBooks Payments

●      Tawk.to Live Support: Their privacy policy can be viewed at: https://www.tawk.to/privacy-policy/

●      Cloudflare: Their privacy policy can be viewed at https://www.cloudflare.com/privacypolicy/

Analytics

We may use third-party Service Providers to monitor and analyze the use of our Service.

●      Google Analytics

●      Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network.

●      You can opt-out of having made your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents the Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visits activity.

●      For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: http://www.google.com/intl/en/policies/privacy/

Advertising

We may use third-party Service Providers to show advertisements to you to help support and maintain our Service.

●      Google AdSense & DoubleClick Cookie

●      Google, as a third party vendor, uses cookies to serve ads on our Service. Google's use of the DoubleClick cookie enables it and its partners to serve ads to our users based on their visit to our Service or other websites on the Internet.

●      You may opt out of the use of the DoubleClick Cookie for interest-based advertising by visiting the Google Ads Settings web page: http://www.google.com/ads/preferences/

Behavioral Remarketing

Anomaly Studios, LLC uses remarketing services to advertise on third party websites to you after you visited our Service. We and our third-party vendors use cookies to inform, optimize and serve ads based on your past visits to our Service.

●      Google AdWords

●      Google AdWords remarketing service is provided by Google Inc.

●      You can opt-out of Google Analytics for Display Advertising and customize the Google Display Network ads by visiting the Google Ads Settings page: http://www.google.com/settings/ads

●      Google also recommends installing the Google Analytics Opt-out Browser Add-on - https://tools.google.com/dlpage/gaoptout - for your web browser. Google Analytics Opt-out Browser Add-on provides visitors with the ability to prevent their data from being collected and used by Google Analytics.

●      For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: http://www.google.com/intl/en/policies/privacy/

●      Twitter

●      Twitter remarketing service is provided by Twitter Inc.

●      You can opt-out from Twitter's interest-based ads by following their instructions: https://support.twitter.com/articles/20170405

●      You can learn more about the privacy practices and policies of Twitter by visiting their Privacy Policy page: https://twitter.com/privacy

●      Facebook and Instagram

●      Facebook remarketing service is provided by Facebook Inc.

●      You can learn more about interest-based advertising from Facebook by visiting this page: https://www.facebook.com/help/164968693837950

●      To opt-out from Facebook's interest-based ads follow these instructions from Facebook: https://www.facebook.com/help/568137493302217

●      Facebook adheres to the Self-Regulatory Principles for Online Behavioral Advertising established by the Digital Advertising Alliance. You can also opt-out from Facebook and other participating companies through the Digital Advertising Alliance in the USA http://www.aboutads.info/choices/, the Digital Advertising Alliance of Canada in Canada http://youradchoices.ca/ or the European Interactive Digital Advertising Alliance in Europe http://www.youronlinechoices.eu/, or opt-out using your mobile device settings.

●      For more information on the privacy practices of Facebook, please visit Facebook's Data Policy: https://www.facebook.com/privacy/explanation

●      Pinterest

●      Pinterest remarketing service is provided by Pinterest Inc.

●      You can opt-out from Pinterest's interest-based ads by enabling the "Do Not Track" functionality of your web browser or by following Pinterest instructions: http://help.pinterest.com/en/articles/personalization-and-data

●      You can learn more about the privacy practices and policies of Pinterest by visiting their Privacy Policy page: https://about.pinterest.com/en/privacy-policy

Payments

We may provide paid products and/or services within the Service. In that case, we use third-party services for payment processing (e.g. payment processors).

 

We will not store or collect your payment card details. That information is provided directly to our third-party payment processors whose use of your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of payment information.

 

The payment processors we work with are:

●      Apple Store In-App Payments

â—‹      Their Privacy Policy can be viewed at https://www.apple.com/legal/privacy/en-ww/

●      Google Play In-App Payments

â—‹      Their Privacy Policy can be viewed at https://www.google.com/policies/privacy/

●      Stripe

â—‹      Their Privacy Policy can be viewed at https://stripe.com/us/privacy

●      PayPal or Braintree

â—‹      Their Privacy Policy can be viewed at https://www.paypal.com/webapps/mpp/ua/privacy-full

●      Authorize.net

â—‹      Their Privacy Policy can be viewed at https://www.authorize.net/company/privacy/

●      Infusionsoft by Keap

â—‹      https://keap.com/legal/privacy-policy

â—‹      https://keap.com/legal/data-security

â—‹      https://keap.com/legal/data-protection-faq

●      WePay by Chase

â—‹      https://go.wepay.com/terms-of-service#us

â—‹      https://go.wepay.com/privacy-policy

 

Links To Other Sites

Our Service may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Children's Privacy

We believe that protecting the privacy of all people is of paramount importance. Protecting the privacy of children is especially important. For that reason we will never collect or maintain information that is not necessary for the delivery of the Service. For account holders of student accounts we only collect a Pseudonym (nick name), username, and password to login to our services. This information is never shared or publicly displayed. Our Service does not address anyone under the age of 13 ("Children") as parents must create and maintain the account.

 

We do not knowingly collect personally identifiable information from anyone under the age of 13. If you are a parent or guardian and you are aware that your Children has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

We are proud supporters of the Student Privacy Pledge. Our collection and use of Student Records is governed by our contracts with the Schools, by our Privacy Policy, and by applicable privacy laws. For example, we work with Schools to help protect personal information from the Student's educational record, as required by the Family Educational Rights and Privacy Act ("FERPA"), and to protect the personal information of students under 13 consistent with the Children's Online Privacy Protection Act ("COPPA"). If you have any questions about reviewing, modifying, or deleting the personal information of a School User accessing the Service through a School partner agreement, please contact your School directly.

When our Service is  used by a School in an educational setting, we may rely on the School to provide the requisite consent from the child's parents for Anomaly Studios, LLC to collect information from a School User under the age of 13. Look at our Terms of service to see more details on consent for children to use our services

Teachers can create accounts on behalf of Students. When registering an account for a Student who is under the age of 13 (a "Child"), the Teacher represents and warrants that they or the educational organization they work for has proper permission to register the Child to use our services.

Information Your Child Can Share

By registering and creating an account for your child, your child will not be able to share information, including photos, videos, audio, and location, publicly and with others. If your child shares information publicly, it would have to be outside of our system and it is strongly advised to not do so as it may be indexable by search engines like Google Search. We are not responsible for the content uploaded by any user.

 

Anomaly Studios, LLC will not serve personalized ads to your child, which means ads will not be based on information from your child's account. Instead, ads may be served to a parent or teacher if they have visited our website for marketing purposes. Your child will never be served  ads served by other (non-Google) ad providers, including ads personalized by third parties because we never advertise to children.

 

 

Changes To This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

 

We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective and update the "effective date" at the top of this Privacy Policy.

 

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, please contact us:

●      By email: support@anomalystudios.com

●      By visiting this page on our website: http://www.anomalystudios.com/privacy-policy

●      By mail: Anomaly Studios, LLC. P.O. Box 682592. Franklin, TN 37064

 

 

 

 

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2: Terms of Use and Conditions

Terms of Use and Conditions

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3: Formatting your Logo

Logo

Description

This video demonstrates how to format your logo for optimal mobile performance. You will learn to create a landscape version of your logo that minimizes vertical space, ensuring more room for your content. You will also discover techniques for making your logo transparent, allowing it to overlay seamlessly on different background colors. Finally, you will explore methods for optimizing your logo's file size to ensure fast load times, even for users on slower connections.

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Outcomes

Here are the key things you will be able to do after you watch this demo:

• Reformat a logo to work well on mobile devices

• Design a logo with a landscape layout to minimize vertical space

• Create a transparent logo that can be overlaid on different background colors

• Prepare multiple file formats and sizes of a logo, optimizing for fast load times

• Integrate a favicon icon into a web page

• Optimize image file size to balance quality and load speed

• Provide a mobile-friendly user experience through well-formatted logos

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Summary

• Formatting Logos for Mobile Use Cases [0:02]

  • Josh Lomelino emphasizes the importance of designing logos that are optimized for mobile use cases, as most users will access the learning experience via mobile devices.

  • He demonstrates a portrait logo from Create Mode Media and explains the need to reformat it for better mobile visibility, suggesting a layout with the mark on the left and the text on the right.

  • Josh recommends creating a landscape version of the logo to minimize vertical space, ensuring more room for content like videos, text, PDFs, and audio files.

  • He advises handling transparency in the logo design, suggesting the use of a transparent background that can overlay on different background colors, such as white, to enhance flexibility.

• Handling Transparency and Use Cases [2:18]

  • Josh explains the process of creating a transparent logo using tools like Photoshop, which allows for the removal of the background and saving the file as a PNG with a transparent background.

  • He discusses the importance of having a variety of use cases for the logo, such as different foreground colors and background colors, to ensure flexibility in different contexts.

  • Josh mentions the use of a checkerboard pattern in PNG files to indicate a transparent background, ensuring the logo can be rendered correctly on different web pages.

  • He highlights the need for a favicon icon, which can be saved as a PNG or ICO file, and integrated into the browser for better visibility.

• Optimizing File Size for Faster Load times [4:58]

  • Josh stresses the importance of optimizing the file size of the logo to ensure fast load times, especially for users on slower connections.

  • He provides an example of a highly optimized logo with dimensions of 767 by 158 and a file size of nine kilobytes, which loads quickly and maintains high quality.

  • Josh contrasts this with a less optimized logo that has a larger file size, highlighting the need to balance resolution and file size to avoid slowing down the user experience.

  • He explains that factors affecting file size include dimensions and compression, with tools like Photoshop offering quality sliders to adjust the image's resolution.

• Final Considerations for Logo Formatting [6:35]

  • Josh summarizes the key points to consider when formatting a logo for optimal mobile performance, including minimizing vertical space, handling transparency, and creating a variety of use cases.

  • He reiterates the importance of optimizing file size to ensure fast load times, especially for users on slower connections.

  • Josh emphasizes the need for a balanced approach that maintains high quality while minimizing the impact on load times.

  • He concludes by highlighting the goal of providing the best user experience through well-formatted logos that load quickly and look great on mobile devices.

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4: Header Images Component Tutorial

Header Images Component Tutorial

In the video above you can use the chapters menu to jump to main chapters of the video or use the time code references below to manually jump to parts of the video. The video also has searchable transcripts in the video player. These features are shown below.

 

If you are looking for a quick tech demo of how to integrate the Header Image Component simply start at 1:18 in the video demo above and you will get a full breakdown of the essentials in less than two minutes. 

Then continue on for the remainder of the demo to get a variety of creative design strategy tips and techniques to help provide a world-class visual experience for your site.

 

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The header image component provides a versatile and visually impactful way to set the tone and context for web page content. This demo will show you how header images can be used in either a fixed width or full browser width layout, allowing for creative flexibility in design.

The technical steps for using the Header Image Component are very simple and straight forward. As such, the primary focus of this demo is to show a variety of creative strategies of you can use image styles to set the tone and mood of your user experience. If you are looking for the technical steps you can jump straight to 23:10 in the video above. You will see the steps completed in just a few clicks. 

This demo covers various creative strategies like using blurred images, color saturation, and logo overlays to establish the desired mood and branding. The process for implementing header images was shown to be straightforward, leveraging Photoshop templates to easily size and export assets. The demo emphasizes the importance of coordinating header imagery with body content to create a cohesive user experience. The demo highlights the power of the header image component to elevate the visual design of a website through a simple yet effective implementation.

Summary

• Header Image Component Overview [0:01]

  • Josh Lomelino introduces the header image component, emphasizing its optional nature but noting its importance for design aesthetics and consistency.

  • The header image can be used for various purposes, such as Success Path diagrams, and is flexible across different form factors (mobile, tablet, desktop).

  • The header image can occupy either a fixed size or full screen width, adapting dynamically to the device's size.

  • Josh demonstrates how the header image component adjusts its size and position on different devices, including mobile and desktop.

• Fixed vs. Full Width Header Images [3:21]

  • Josh explains the two primary ways to use the header image component: fixed width and full width.

  • A fixed width image is useful for Success Path diagrams, showing the user's progress through content.

  • The full width image spans the entire browser width, providing a dynamic and adaptive look.

  • Josh shows examples of both fixed and full width images, highlighting their respective uses and benefits.

• Creative Strategies for Header Images [6:58]

  • Josh discusses various creative strategies for using header images, including blurred images, color saturation, and logo overlays.

  • Blurred images can set the tone and texture of the page, while color saturation can enhance the mood of different sections.

  • Logo overlays can be used to show product or company logos, or sub-brands within an organization.

  • Photographic images, including cropped photography, can create visual interest and set the stage for the content.

• Implementation and Exporting Images [10:59]

  • Josh provides a step-by-step guide on implementing header images, including the best image sizes for full width and fixed width images.

  • For full width images, the recommended size is 2300 pixels wide by 240 pixels tall.

  • For fixed width images, the recommended size is around 1448 by 308 pixels.

  • Josh demonstrates how to export images from Photoshop, ensuring they are the correct size and quality for the header component.

• Using Templates and Media Manager [22:49]

  • Josh explains the use of templates for header images, including full width and fixed width templates.

  • The templates are structured to allow easy drag and drop of images, with layers for different elements like logos and header images.

  • Josh shows how to use the media manager to upload and manage images, emphasizing the importance of consistent file organization.

  • He also discusses the flexibility of using open-source image editing software like GIMP and Procreate.

• Coordinating Header and Body Images [36:04]

  • Josh demonstrates how to coordinate header images with body images to create a unified look and feel.

  • He explains the process of exporting and uploading images, ensuring they are the correct size and quality.

  • Josh highlights the importance of file naming conventions to avoid issues with server caching.

  • He shows how to update and replace images in the media manager, ensuring the new images are correctly integrated into the page.

• Creative Freedom and Customization [36:20]

  • Josh encourages users to explore different creative strategies for header images, including using stock imagery from sites like Unsplash.

  • He emphasizes the importance of having a clear license for any content used.

  • Josh demonstrates how to use different effects and adjustment layers in Photoshop to enhance the look of header images.

  • He shows how to create a visual content brainstorm spreadsheet to plan and organize images for different pages or classes.

• Handling Image Caching and Updates [45:00]

  • Josh explains how to handle issues with image caching, including clearing browser cache or renaming files to force updates.

  • He demonstrates the process of updating and replacing images in the media manager, ensuring the new images are correctly integrated.

  • Josh highlights the importance of testing and refreshing the page to ensure the new images are visible.

  • He provides tips for managing and organizing images in the media manager to maintain consistency and efficiency.

• Final Thoughts and Best Practices [49:17]

  • Josh summarizes the key points of the tutorial, emphasizing the flexibility and creative freedom of the header image component.

  • He encourages users to explore the examples and templates provided, using them as inspiration for their own designs.

  • Josh highlights the importance of consistent file organization and proper image sizing for optimal performance.

  • He concludes with a reminder to always test and refresh the page to ensure new images are correctly displayed.

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5: Creating a Curriculum Plan End to End

Creating a Curriculum Plan End to End

Summary

• Creating Engaging Curriculum Plans 0:04

  • Josh Lomelino introduces the process of creating curriculum plans that engage and empower students, blending accredited programs with public-facing classes.

  • He shares a personal anecdote about a professor's advice on being a "sage on the stage" versus a "guide on the side," emphasizing the importance of learner engagement.

  • Josh discusses the principles of game design and the importance of motivation in creating engaging learning experiences.

  • He highlights the need to align curriculum planning with the question, "What can I do with this?" to make learning meaningful and actionable.

• Framework for Aligning Program and Course Outcomes 6:28

  • Josh introduces a framework shared by Julie Basler, the nationwide accreditation director, which aligns program and course outcomes.

  • He explains the triangular approach, starting with the school mission, followed by program missions, program outcomes, and finally, class competencies.

  • Josh emphasizes the importance of mapping these outcomes to specific class-level outcomes to create targeted and efficient courses.

  • He shares his experience of optimizing the workflow to create entire course plans in less than a day, significantly reducing the time and effort previously required.

• Success Path Planning and Journey Mapping 20:10

  • Josh introduces the concept of success path planning and journey mapping, using a UX design approach to create a motivational learning experience.

  • He explains the stages of a learner's journey, from awareness to success, and the characteristics associated with each stage.

  • Josh discusses the importance of using the right verbs to describe success milestones and outcomes, aligning them with the learner's progress.

  • He provides an example of mapping course outcomes to specific milestones and action steps, ensuring a clear path for learners to achieve their goals.

• Bloom's Taxonomy and Hierarchy of Learning 46:58

  • Josh introduces Bloom's Taxonomy as a framework for designing learning outcomes, outlining the different levels of learning from knowledge to evaluation.

  • He explains the importance of using specific verbs at each level to describe the types of learning activities and outcomes.

  • Josh provides a cheat sheet for Bloom's Taxonomy, listing verbs for each level to help in writing outcome statements.

  • He emphasizes the need to build a foundation of knowledge and comprehension before moving to higher-order thinking skills like analysis and evaluation.

• Creating Course Outcomes and Mapping to Lessons 1:07:43

  • Josh demonstrates the process of creating course-level outcomes using Bloom's Taxonomy, starting with knowledge and moving to evaluation.

  • He provides examples of course outcomes and maps them to specific lessons and activities, ensuring alignment with the overall learning goals.

  • Josh discusses the importance of using the right verbs to describe what learners will be able to do, making the outcomes actionable and measurable.

  • He emphasizes the need to continuously refer back to the course outcomes to ensure that all lessons and activities support the desired learning objectives.

• Curriculum Planning Matrix and Assessment Mapping 1:33:43

  • Josh introduces the curriculum planning matrix, a tool for mapping course outcomes to specific lessons and assessments.

  • He explains the structure of the matrix, including metadata, time tracking, and assessment mapping, to create a cohesive and purposeful learning experience.

  • Josh demonstrates how to map weekly outcomes to specific lessons and activities, ensuring that each lesson supports a clear learning objective.

  • He emphasizes the importance of aligning lessons with course outcomes and using the matrix to track progress and measure success.

• Detailed Curriculum Planning Example 1:33:58

  • Josh provides a detailed example of a curriculum plan for a social media and digital marketing class, demonstrating the complete planning process.

  • He explains the metadata, time tracking, and assessment mapping for the class, including the total hours required and the distribution of activities.

  • Josh highlights the importance of aligning lessons with course outcomes and using the curriculum planning matrix to ensure a cohesive and purposeful learning experience.

  • He emphasizes the need to continuously review and refine the curriculum to ensure it meets the learning goals and supports the success of the learners.

• Final Steps and Tools for Curriculum Planning 1:35:42

  • Josh summarizes the key steps in the curriculum planning process, including brainstorming phases, mapping outcomes, and creating detailed lesson plans.

  • He emphasizes the importance of using the right verbs and aligning lessons with course outcomes to create a motivational and engaging learning experience.

  • Josh provides tools and resources, including templates and cheat sheets, to help in the curriculum planning process.

  • He encourages continuous review and refinement of the curriculum to ensure it meets the learning goals and supports the success of the learners.

• Creating a Curriculum Plan End to End 1:35:58

  • Josh Lomelino introduces the concept of a built-in scheduling tool for planning and deadlines.

  • Discussion on the use of rubrics for assessment, especially in public-facing courses.

  • Josh explains the assignment sheet and its role in outlining the entire assessment process.

  • High-level goals and outcomes are outlined, emphasizing the end-to-end planning process.

• Project Scenario and Assignment Steps 1:42:58

  • Josh emphasizes starting with a project scenario and providing examples and rationale.

  • The assignment steps are flexible, ranging from 16 weeks to as short as five weeks.

  • Each assignment is broken down into specific steps with submission information and a rubric.

  • The rubric includes categories like business overview, customer avatars, competitive research, and a process book.

• Grading and Accreditation Preparation 1:45:07

  • Josh discusses the importance of grading and rubrics for accreditation purposes.

  • The process involves pre-planning grading points and distinct grading categories.

  • External documentation is used before executing the plan within an LMS.

  • The document is not completed in one pass but unfolds week by week.

• Success Path and Competency Development 1:47:18

  • Josh outlines the success path from initial unhappiness to transformation.

  • Focus on teaching students to develop the necessary competencies.

  • Thinking creatively and getting away from the computer helps in the ideation process.

  • Josh plans to use audio recordings to capture free-forming thoughts and ideas.

• Leveraging AI for Content Creation 1:50:39

  • Josh explains the use of AI tools like Otter AI to transcribe audio recordings.

  • The transcript helps generate learning outcomes and lesson plans from the speaker's own words.

  • The process involves recording thoughts in sequence and combining them into a single file.

  • The final output provides a structured outline for content creation.

• Finalizing the Curriculum Plan 2:08:57

  • Josh emphasizes the importance of having a clear success path with five to six phases.

  • The final output includes a detailed transcript and summary of ideas.

  • The process helps in creating targeted content that aligns with the success path.

  • The final matrix serves as a knowledge base for querying and generating new ideas.

• Implementing the Plan 2:12:18

  • Josh discusses the importance of mapping ideas to specific phases of the success path.

  • The process involves querying the knowledge base for lesson ideas and action items.

  • The final matrix includes practical tips and techniques for developing a healthy lifestyle.

  • The approach ensures that the curriculum is actionable and moves learners towards their goals.

• Refining the Content 2:15:00

  • Josh plans to refine the content by focusing on specific lessons and their details.

  • Each lesson is dedicated to a single audio recording and subsequent transcription.

  • The process helps in generating detailed video scripts and lesson plans.

  • The final output includes a clear structure for the entire course experience.

• Creating a Knowledge Base 2:22:41

  • Josh emphasizes the importance of creating a knowledge base for future reference.

  • The knowledge base includes all key steps, tools, and resources used in the process.

  • The approach ensures that the final curriculum is comprehensive and actionable.

  • The knowledge base serves as a resource for continuous improvement and content creation.

• Final Thoughts and Encouragement 2:23:38

  • Josh encourages participants to query their own brains and use AI tools for brainstorming.

  • The process helps in generating a variety of assets and content ideas.

  • The final matrix includes a detailed outline for the entire course experience.

  • The approach ensures that the curriculum is designed to help learners achieve their goals and become raving fans.

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Here are strategies you can use to create engaging and motivational learning experiences for students.

Here are some key strategies Josh Lomelino discussed for creating engaging and motivational learning experiences:

1. Start with the learner's perspective. Focus on what the learners can do, not just what you want to teach. Ask "What can I do with this?" to make the learning meaningful and actionable.
2. Map out a success path or journey: Identify the key stages or phases the learners will go through, with associated characteristics, milestones, and outcomes. This provides a clear roadmap for their progress.
3. Incorporate principles of game design, such as challenges, breakthroughs, and incremental goals, to create a sense of motivation and progress.
4. Use a "guide on the side" approach rather than a "sage on the stage" to promote active engagement and Socratic learning.
5. Align program, course, and assignment-level outcomes to ensure a cohesive and purposeful learning journey. 
6. Leverage Bloom's Taxonomy to design learning outcomes that build from knowledge to higher-order thinking skills.
7. Create a success path or journey map that outlines the stages of the learner's progression, with associated characteristics and milestones.
8. Create a curriculum planning matrix: Map course-level outcomes to specific lessons, activities, and assessments to ensure alignment and cohesion.
9. Use the right verbs to describe what learners will be able to do at each stage, focusing on action-oriented outcomes.
10. Provide opportunities for learners to apply their knowledge through hands-on activities and projects.
11. The key is to design the learning experience with the learner's perspective in mind, focusing on what they can achieve and how they can progress, rather than just what you want to teach.
12. Utilize AI-powered ideation: Record audio reflections on the content and use tools like Otter AI to generate lesson ideas, scripts, and other resources from your own thoughts.
13. Continuously refine and iterate: Review the curriculum plan regularly, gathering feedback and making adjustments to optimize the learning experience.
14. By following this holistic, learner-centered approach, you can create a curriculum plan that is engaging, motivational, and effective in helping students achieve their goals.

 

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6: Affiliate Partner Overview

This page is part of the JV partner and distributor on-boarding process. This is the redirect link from the Instructional Email Sequence in Infusionsoft

The Affiliate Center is a password-protected portal that you can use to access your sales reports, redirect links, and acquire marketing resources that is provide for you in the form of Banners, Email Templates or Web Pages. The Affiliate Center will give you easy access to the tools and information they you'll to pile up those commissions!

 

Sign in to your Affiliate Center account

If you haven't logged in yet to your affiliate account, follow these simple steps:

1. Access the instructional email we sent you with your login information. You should receive this email once you have completed our opt-in form with your name and email address. This email will contain your ID, Password and Referral Code which you should keep secure at all times so you don't lose access to your account.

2. Access the Affiliate Center Login in Page.

 

 

3. Just enter your login information, click the login button, and you're in!

 

 

Navigating the Affiliate Center

There are three menu categories in the Affiliate Center: Home, Resources, and Reports.

1. Home

In the Home section you can access your profile to update you contact information including email, phone number, address and the name of your company. You can also access the programs tab to see what commission programs you are included in and see what the products you can sell and what your commission setup is with those programs. Lastly, your commission structure can be viewed on the last tab

 

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2. Resources

The resources section is where the magic happens. This is where you get the tools you need for promoting our digital products.

• Link Generator: This is a very important aspect of our whole affiliate program. The links you see here is where you would have to lead all of your customers to so we can track that you made the sale. For your convenience you will not have to access the affiliate center but just download our link generating spreadsheet with the link provided and just follow the steps below. Click here to view the Gif animation full size. 
  
  
  
  
  • Step 1: Download the spreadsheet by clicking the link above or just click here and open it
    
    
  • Step 2: In the second column of the file, navigate to the dropdown arrow and select the specific web form you want to generate a link for.
    
    
  • Step 3: In the third column of the file, navigate to the drop down arrow and select the specific lead source you want to use the link for.
    
    
  • Step 4: In the first column of the file, enter your code in the second row (This is case sensitive).
    
    
  • Step 5: Your code is generated on the fourth column and all you need to do is copy and paste it to wherever you want to send it or wherever you want to use it.
    

You'll need to copy and paste the links in the last column and send that to the person you want to sell to. As simple as that. That will redirect them to the Webform you have selected


Important Note: Use only these links, they are provided specifically for you. Not doing so may result in you not getting your commission.

TIP: You can use the link to wrap a button or a clickable place a page or app!

• E-mail Templates: These are simple email templates you can copy and paste to an email you are creating so you can send to customers.
  
  
• Banners: This includes banner, advertisement, or any image for that matter that you can use to attract customers wherever you'd like to use the images for.
  
  
• Resource Pages: These are pages we provide where you can sent the link to the people you are selling to and lead them to our product.
  
  

3. Reports

The Reports section gives you access to commission, lead tracking, and sales reports. The My Ledger report will be a valuable tool you can use to access your financial earnings.

 

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7: Contact Us

Contact Us

If you have any questions, please don't hesitate to contact us. You may call or e-mail us for questions you may have. We love hearing from our customers. The Anomaly team provides support and attention. We are owners of a specialized business and suite of products and we take pride in the excellence of our work. We are serious about creating the best experience for our clients as we enhance and add value to their organizations. We are also serious about the personal attention we provide for our customers.

Phone: (615) 200-0514

E-mail: support@anomalystudios.com 

For Support Requests:

Click here to login to the support portal. If you don't have an account click the Sign Up button in the upper right.

 

Mail:

Anomaly Studios, LLC
P.O. Box 682592
Franklin, TN 37068

Zoom Meeting:
Click here to schedule a real-time live Zoom call with our Founder, Joshua Lomelino.

 

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8: Automated Video Production Pipeline

Automated Video Production Pipeline

Description

This video guides you through setting up an automated video production pipeline, from selecting and testing brand voices using Eleven Labs to pairing them with digital avatars in HeyGen. By following the steps, you'll learn how to catalog and integrate voices, match them with visual characters, and generate preview videos for evaluation. Once you complete the video, you'll be able to efficiently create, test, and organize multiple spokesperson options for your brand's automated content generation. This process empowers you to streamline video production and build a scalable library of branded video assets.

 

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Outcomes

Following are the key things you will be able to do after you watch this demo:

• Identify suitable brand voices using generative AI tools.

• Catalog and organize voice and avatar options for efficient selection.

• Integrate third-party voices into video production platforms.

• Pair voices with digital avatars to create compelling spokesperson combinations.

• Generate and preview automated video content for evaluation.

• Document and track production assets for streamlined workflow.

• Select and finalize top spokesperson options for automated content generation.

 

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9: Planning the Big View

Planning the Big View

Description

The video introduces the concept of setting up a "home base" for your online business using AMP. This home base will include a main website, blog, lead magnets, online memberships, and capabilities for internal and external training. The goal is to provide a comprehensive platform where you can manage all aspects of your online presence and activities without needing to code.

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Outcomes

Here are the key things you will be able to do after you watch this demo:

1. Plan the information architecture and site map for your home base website.

2. Implement a main marketing website, blog, and lead magnets using AMP.

3. Manage unlimited online memberships, courses, and subscription options within AMP.

4. Develop internal company training and external customer training programs on your AMP platform.

5. Integrate sales and marketing funnels into your AMP-powered home base.

6. Consolidate your online business activities into a single, code-free platform.

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Summary

• Setting Up Home Base and Information Architecture (0:00)

  • Josh Lomelino introduces the concept of launching a website and the importance of having a clear information architecture.

  • The main website will include key information, marketing messages, and contact details.

  • Josh mentions the possibility of consolidating various online elements like blogs and marketing sites into one central location.

  • The goal is to use AMP to manage all online business activities efficiently.

• Components of Home Base (2:16)

  • Josh explains that home base will include the main website and a blog.

  • The blog will feature unlimited articles to attract traffic and address specific pain points.

  • Lead magnets, such as free resources, training, and digital downloads, can be used to drive traffic to the site.

  • Online memberships, both free and paid, can be managed through AMP, offering various classes and subscription models.

• Handling Internal and External Training (3:29)

  • Josh discusses the need for internal company training and external customer training.

  • A knowledge base is essential for providing key information and support.

  • AMP allows for the management of multiple memberships and classes, including one-time payments and ongoing subscriptions.

  • The platform supports a variety of training needs, from company training to customer training.

• Sales and Marketing Integration (4:33)

  • Josh emphasizes the importance of integrating sales and marketing within AMP.

  • Marketing funnels are crucial for converting incoming traffic into sales.

  • Home base serves as the central operating system for all business activities, including digital and physical products.

  • The goal is to handle everything from company training to customer-facing training without the need for coding.

• Planning and Organizing Content (6:35)

  • Josh outlines the process of planning and organizing the site, starting with a minimum viable product (MVP).

  • The next video will cover the basics of building a site map and thinking about the site's vision.

  • The approach will be incremental, starting small and building up from there.

  • The ultimate goal is to have a clear plan for content organization, implementation, and growth.

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10: Low Code Philosophy

Low Code Philosophy

Description

This video demonstrates AMP's low-to-no-code implementation, which allows users to easily build websites without extensive web development knowledge. Users will learn how to drag and drop content, copy and paste text, and leverage AMP's auto-code generation to create a responsive, multi-device experience - all while saving time and money compared to traditional web development. By the end of the video, users will be equipped with the skills to efficiently deploy their own websites and online experiences using AMP's simplified, frictionless platform.

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Outcomes

Here are the key things you will be able to do after you watch this demo:

 

1. Explain the low-to-no-code implementation process for features like memberships, blogs, and e-commerce.

2. Demonstrate how to drag and drop videos and copy/paste content to create a website.

3. Describe how the platform auto-generates code on the backend to provide a frictionless, fast, and easy deployment process.

4. Illustrate how the responsive design works across different device form factors, from phones to desktops.

5. Summarize how Amp's auto-code generation saves users time and money compared to traditional web development.

6. Identify the key components and integrations supported by the platform, such as memberships, blogs, funnels, and e-commerce.

7. Apply the low-to-no-code philosophy to efficiently build and deploy a website without extensive technical knowledge.

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Summary

Low Code Implementation Overview 0:00:00

• AMP provides a low to no code implementation, eliminating the need for extensive web development knowledge

• Traditional web development involves working with developers and learning HTML, JavaScript, and other dynamic database languages

• AMP simplifies the process by handling the backend programming, allowing users to drag and drop content and copy and paste text

• The platform auto-generates code on the fly, creating a frictionless, fast, and cost-effective process for deploying sites

Components and Integrations 0:02:04

• AMP supports various components such as memberships, blogs, main sites, funnels, sales, and e-commerce integrations

• Users no longer need to hire development teams for these integrations as AMP handles them through an auto-code structure

• Josh Lomelino outlines the next steps, including demonstrating how to use these components in a low to no code environment

• The platform ensures that content works across multiple devices, from phones to desktops, without additional coding

Responsive Experience and Form Factors 0:03:10

• AMP's responsive experience is designed to work seamlessly across different form factors, including phones, tablets, and desktops

• The platform supports a mobile-first strategy, ensuring content is accessible on various devices without manual adjustments

• Users can upload and integrate content without worrying about compatibility issues across different device types

• The responsive design ensures a consistent user experience regardless of the device the user is accessing the content from

Core Philosophy and Next Steps 0:04:30

• The low to no code philosophy is central to AMP's approach, simplifying the process for users

• Josh Lomelino emphasizes that AMP has done the heavy lifting on the backend, making the process easy and efficient

• The platform aims to save time and money by automating much of the technical work involved in web development

• Users can expect a smooth transition to the next steps, with detailed instructions on how to use AMP's features effectively

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11: Your End User Agreements

Your End User Agreements

Description

This demo shows how to set up the necessary legal agreements for your website, including a Terms of Service, Privacy Policy, and Cookies Policy. You'll learn how to create these pages in the CMS, customize the content, and link them throughout your website. By the end, you'll have the framework in place to automatically capture user agreement to your legal terms when they create an account or interact with your site.

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Outcomes

• Create a Privacy Policy page with the URL "/privacy-policy".

• Create a Terms and Conditions page with the URL "/terms-and-conditions".

• Create a Cookies Policy page with the URL "/cookies-policy".

• Copy and paste the company's specific Terms of Use, Privacy Policy, and Cookies Policy content into the respective pages.

• Update the login page link in the main navigation to point to the client user login page.

 

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Outline

• Setting Up Licensing Agreements in AMP (0:09)

  • Josh Lomelino explains the process of setting up licensing agreements, including end-user agreements, privacy policies, and cookies policies.

  • AMP automates the process of capturing user agreements, including timestamps when users create accounts.

  • Customization of Terms of Use, Privacy Policy, and Cookies Policy is necessary, often done with the help of attorneys or services like LegalZoom.

  • The demo focuses on how to set up these legal agreements in the AMP system.

• Creating and Linking Legal Pages (1:52)

  • Josh demonstrates creating a new page for the Privacy Policy, Terms and Conditions, and Cookies Policy in the CMS.

  • Each page is given a specific URL and description, and categories can be created for better organization.

  • The URLs for these pages are crucial for AMP to capture user agreements automatically.

  • Josh shows how to link these legal pages from the login page and other relevant pages on the website.

• Handling User Consent and Cookies (2:31)

  • Josh explains the process of capturing user consent for Terms of Service, Privacy Policy, and Cookies Policy when users create accounts.

  • AMP displays a timestamp of when users agree to these policies, which can be reviewed later.

  • For users who visit the site without creating an account, AMP displays a passive cookies notice.

  • Users can click "Learn More" to view the Cookies Policy, which is stored in their browser once accepted.

• Setting Up Legal Document Pages (5:26)

  • Josh demonstrates copying and pasting legal documents into the created pages for Terms and Conditions, Privacy Policy, and Cookies Policy.

  • AMP formats the documents automatically, and users can manually adjust styles if needed.

  • The process involves submitting changes to the database to reflect the updated legal documents.

  • Josh emphasizes the importance of working with attorneys or legal services to craft specific legal agreements for the business.

• Finalizing the Setup and User Experience (10:09)

  • Josh updates the login page to link to the client user portal, ensuring users can access the Terms and Conditions and Privacy Policy.

  • Users can create new accounts and agree to the terms, with the timestamp captured in the system.

  • The demo covers the end-to-end process of handling user agreements and cookies policies.

  • Josh encourages participants to ask questions and continue building their legal agreements and user management systems.

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12: The Content Hub and Nucleus

The Content Hub and Nucleus

Description

The key takeaway from Josh Lomelino's demo is the ability to create and manage content at scale using the AMP platform. Learners will be able to implement a centralized content engine that serves as the nucleus for their digital ecosystem, seamlessly connecting various content types like main sites, blogs, and online courses. Additionally, they will learn to leverage AMP's automatic organization and navigation features to simplify the process of building a comprehensive and user-friendly digital presence, saving time and effort. By the end of the demo, learners will be equipped with the skills to efficiently create, modify, and manage all their content within the intuitive AMP interface.

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Outcomes

Here are the key things you will be able to do after you watch this demo:

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13: Anomaly Studios White Glove Growth Team Services

Anomaly Studios Done for you Services

Launching a product or service can be tough. You totally could implement each core piece of your marketing strategy directly into Anomaly AMP, leveraging our powerful marketing funnels, landing pages, website and blog tools, and online membership and sales features. But even with all those resources, attracting customers, and keeping up with the pace of content development and advertising implementation can feel like a real challenge.

We've been there. We understand the struggle. That's why my team is ready to help you build a solid foundation for growth. We'll partner with you to develop compelling pre-launch content, cultivate a targeted audience, and help you create a successful seed launch, setting you up for scalable success.

 

(view in landscape on mobile to see the stages in detail)

Your Success Path

Here is a PDF download of your Success Path that you can print and put on your wall. This is our growth framework.These are the five phases of growth and this will help you see the big view. This is how the Anomaly Studios team can help you grow—strategically and systematically.

 

The Deliverables section at the bottom of the printout above shows each key step or deliverable in the growth sequence. Each phase has 3-5 action steps. Once completed we move on to the next phase and unlock increasing levels of growth. We figured this all out the hard way and now you get to benefit from the streamlined steps in our growth framework.

 

(view in landscape on mobile to see the stages in detail)

 

The PDF download above outlines a phased approach with detailed sprints and tasks to efficiently develop, launch, and scale the product offering. The PDF printout is organized in five phases from left to right. It includes deliverables such as an onboarding process to define the vision, business analytics and market research to validate the positioning, testing of marketing models and lead magnets, a pre-launch offer with revenue automation, and the final development of an optimized evergreen sales funnel. When we meet we can create the statement of work and define the roles and responsibilities ensure a collaborative and streamlined process. Each number and deliverable in teal is a key step or deliverable in the process to build sustainable and ongoing growth and traffic. 

 

Your Integrated Growth Team

It’s important to know that you are working with the best when you work with Anomaly Studios. Our team is composed of award-winning designers, content strategists, video editors, traffic strategists, and more to help you bring your product to life and to market at whatever level you need us. Several of our project leads have one or more graduate degrees specifically in this space.

For example Ryun who took his own YouYube channel to 1.5 MM subscribers and over a billion views on youTube.

Or Nick, an award-winning instructional designer and writer who has crafted world-class content and educational experiences for some of the world’s top universities.

Claire is one of our visual designers who helps your products and user experience look amazing.

Shara is our data wizard that helps you architect your traffic channels and affiliate partners research.

And you can work directly with me as your launch strategist and team leader to help orchestrate the team to make it all come to life.

These are just a few of my team you can work with.

Your Three Questions

1. How big do you want to go?

2. How fast do you want to grow?

3. Where do you fall on the DIY to done-for-you spectrum?

 

After you have thought about the three questions above, Schedule a Meeting  with my Zoom meeting calendar integration at a time that works for you or email me at joshua@anomalystudios.com.

 

If you would like to invite others to the Zoom meeting simply add them (shown below). Everyone can align their calendars with the invites that are sent out from my Calendar Hero integrations.

 

 

 

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14: Create your Sitemap

Create your Sitemap

Description

In this video, you will learn how to create an effective site map to plan the structure and organization of your website. By the end, you will be able to brainstorm and document the core pages, features, and customer journeys needed for your minimum viable product (MVP). Armed with this site map, you can then use the flexibility of AMP to incrementally build out your website and seamlessly expand it over time to meet evolving customer needs.

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Outcomes

Here are the key things you will be able to do after you watch this demo:

• Explain the purpose and importance of creating a site map to understand customer needs and build a seamless website experience

• Describe the key elements of a site map, including the main site, blog, and membership sections

• Demonstrate how to brainstorm and organize website content into a structured site map

• Differentiate between a Minimum Viable Product (MVP) and the final long-term vision for a website

• Identify the core pages and features to include in an MVP site map, such as a home page, about page, services/portfolio, and contact page

• Recognize the flexibility of AMP to handle unlimited content and organizational structures as the website grows over time

• Apply the site mapping process to plan the customer journey and content for a specific business, such as Create Mode Media

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Summary

• Creating a Site Map: Introduction and Purpose (0:00)

  • Josh Lomelino explains the importance of understanding customer needs to build a seamless and frictionless website experience.

  • He references his book, "Smart Business Success," which covers defining customer needs and building a business around them.

  • Josh emphasizes the role of AMP in providing technical tools and strategy for defining customer needs and growing revenue.

  • The site map is introduced as a collection of organized content, including the main site, blog, and membership sections.

• Site Map Structure and Initial Planning (1:34)

  • Josh discusses the structure of the site map, including the main site, blog, and membership sections.

  • He mentions the importance of breaking down the site map into more detailed funnels and lead magnets.

  • The initial focus is on executing the main site, with plans to expand into other areas like support mechanisms and customer journeys.

  • Josh plans to build out the customer journey for Create Mode Media, which will include video production services and an online membership.

• Brainstorming and Organizing Content (3:29)

  • Josh explains the process of brainstorming and organizing content into a bulleted list in a Word or Google Doc.

  • He emphasizes the importance of thinking about what customers need and putting together a plan to meet those needs.

  • The site map is used as a brainstorming tool to identify and prioritize content and features.

  • Josh plans to produce a detailed site map and share it to show the final result and plan for structuring the site.

• Minimum Viable Product (MVP) Planning (5:05)

  • Josh introduces the concept of the Minimum Viable Product (MVP) and its importance in starting small and incrementally building the site.

  • He explains the analogy of starting with a skateboard and gradually moving to more complex vehicles to illustrate the MVP approach.

  • The MVP includes a home page, about page, services and products portfolio, and contact page.

  • Josh highlights the flexibility of AMP to handle any scale and the importance of starting with a simple MVP.

• Finalizing the Site Map and Next Steps (6:39)

  • Josh reviews the final site map, which includes a home page, about page, services and products portfolio, contact page, and memberships.

  • He emphasizes the importance of the site map as a compass to guide the development process.

  • Josh mentions the flexibility of AMP to handle unlimited content items and different organizational structures.

  • He plans to show the technical steps to bring the site map to life in the next steps.

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15: CMS Login

CMS Login

Description

This video provides an overview of the different password-protected areas within AMP and how to manage access to them. Viewers will learn how to log in to the CMS, reset passwords, and create additional user accounts with varying levels of access. By the end, viewers will be login to the CMS in order to create content, manage classes, and integrate features within the CMS to build out their AMP site.

 

Logging In

Note that you will need to go to yoursite.com/cms/login.html in order to login. Change yoursite.com to be your site. 

Use the user name that was provided to you. Note that your password must be reset the first time you use the system. To do so enter the email you signed up to AMP with and do a password reset. 

Once you have reset your password you will be allowed into the CMS and you can follow the steps shown in this demo. 

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Outcomes

Here are the key things you will be able to do after you watch this demo:

1. Access password-protected areas within AMP

2. Distinguish between public and portal-protected content

3. Describe different types of portal-protected content (one-off pages, classes with payment requirements)

4. Explain how customers can log in and view authenticated content

5. Manage access permissions for business owners and designated users in the CMS

6. Navigate to the CMS login page and log in

7. Reset password and create additional user accounts

8. Maintain password security and avoid saving passwords in browsers

9. Create content, manage classes, and integrate features within the CMS

10. Discuss next steps for building out content and integrating the logo

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Summary

• CMS Login Overview (0:10)

  • Josh Lomelino explains the different types of password-protected areas within AMP, emphasizing the distinction between public and portal-protected content.

  • He describes the first type of content as one-off pieces that require a portal login, such as specific pages or classes that need payment before access.

  • The second type involves classes where all content within is locked down by login, with some classes requiring payment for access.

  • AMP provides various methods for customers to log in and view authenticated content based on payment or simple login requirements.

• CMS Login for Business Owners and Designated Users (1:48)

  • Josh Lomelino introduces the CMS login, which allows business owners and designated users to access different parts of AMP.

  • He explains the flexibility in granting access to users, such as access to the main site, blog, or financial records, depending on the business's needs.

  • The customer portal provides access to financial records, payment status, past invoices, and interactions within the system.

  • Businesses can decide how much or little access to grant to different team members based on their roles.

• Accessing the AMP CMS Login (3:32)

  • Josh Lomelino demonstrates how to log in to the AMP CMS login by navigating to site.com/cms/login.html.

  • He highlights the central dashboard that allows managing memberships, content, and the blog in one place.

  • The dashboard also handles marketing funnels and digital download resources, which can be linked from the main portal.

  • Josh explains the password reset process for initial setup and the creation of additional accounts for different access levels.

• Security and Password Management (4:32)

  • Josh advises against saving the password in the browser for security reasons, recommending to click "never" when prompted to save the password.

  • He emphasizes the importance of keeping the password in a secure place to prevent unauthorized access to customer records.

  • The password reset process is crucial for gaining access to the admin login and managing other accounts.

  • Josh concludes by mentioning the next steps in building out content and integrating various features with the logo.

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16: Creating and Modifying Content

Creating and Modifying Content

Description

This demo provides a comprehensive overview of the content management capabilities within the platform. Viewers will learn how to efficiently create, customize, and publish content pages, leveraging advanced features like related links, multimedia integration, and mobile-responsive design. By the end of the session, users will be empowered to rapidly develop and manage engaging, interconnected content that can be easily shared across social media to drive audience growth and engagement.

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Key Outomes

Here are the key things you will be able to do after you watch this demo:

• Create and customize content pages within the CMS, including setting URLs, descriptions, keywords, and search engine priority

• Utilize advanced features like left/right panels, side menus, classes, units, folders, and categories to organize content

• Manage page metadata like publishing dates, authors, and social media sharing settings

• Integrate multimedia content like banners, galleries, and videos into pages

• Leverage the related links functionality to build interconnected content networks

• Auto-generate web-friendly HTML from external sources like Word or Google Docs

• Efficiently insert and format images within content pages

• Preview and validate the mobile responsiveness of content pages

• Understand how to make content shareable on social media to drive engagement and traffic

• Gain familiarity with the overall content management workflow and tools within the system

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Summary

• Creating and Modifying Content: Introduction and Initial Setup (0:00)

  • Josh Lomelino introduces the session, focusing on creating and modifying content in the site.

  • He explains the process of creating a page, starting with a join page to onboard new members.

  • Josh demonstrates how to set URLs, descriptions, and keywords for SEO purposes.

  • He highlights the importance of search engine priority and the ability to create left and right panels with side menus.

• Advanced Features and Customization (4:04)

  • Josh discusses the ability to create classes, units, folders, and categories within the content management system.

  • He explains the options for specifying publishing dates, authors, and displaying authorship information.

  • Josh demonstrates how to customize page banners, including the use of fixed and full-width headers.

  • He shows how to integrate social media sharing and create galleries and video content.

• Social Media Integration and Keyword Visibility (4:19)

  • Josh explains the process of setting social media visibility and the benefits of having keywords visible for internal searches.

  • He demonstrates how to create a keyword cloud for users to drill down into content based on keywords.

  • Josh shows how to modify the join page by setting keywords to invisible and adding content about joining the membership.

  • He highlights the importance of making content shareable on social networks and managing social media visibility.

• Rapid Development and Related Links (7:58)

  • Josh demonstrates how to add additional content to the join page, including related links and external resources.

  • He explains the power of the related link network and the ability to filter search results in real-time.

  • Josh shows how to link to items on the main site, blog, and external resources like Google Docs.

  • He explains the process of reordering items and managing external links within the system.

• Auto-Generation of Content and Image Management (12:28)

  • Josh demonstrates how to auto-generate HTML from Word or Google Docs, maintaining web-friendly code.

  • He explains the process of copying and pasting content from Word, including formatting and image management.

  • Josh shows how to insert images, set descriptions, and format images to wrap text around them.

  • He highlights the ability to create sales funnels and link to e-commerce within the system.

• Mobile Preview and Final Touches (18:58)

  • Josh explains how to preview the site on different form factors using developer tools in browsers.

  • He demonstrates the responsiveness of images and the ability to view the site on various devices.

  • Josh highlights the benefits of social media sharing and the potential for content to go viral.

  • He concludes by summarizing the process of creating and modifying content, emphasizing the ease of use and flexibility of the system.

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17: File and Media Manager

File and Media Manager

Description

The File Manager demo showcases a powerful tool for efficiently organizing and managing files of various types, including images, PDFs, and ZIP archives. Users will learn how to mirror their local file structure on the server, upload files using drag-and-drop or the upload button, and seamlessly integrate these files into web content. The demo also highlights advanced features such as image editing capabilities, folder management options, and direct file insertion into pages, empowering users to streamline their content creation and file organization workflows.

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Outcomes

Here are the key things you will be able to do after you watch this demo:

• Organize files and folders efficiently using the File Manager

• Mirror local file structure on the server using drag-and-drop

• Integrate various file types (images, PDFs, ZIP files) into web pages

• Create a hierarchical folder structure for long-term scalability and accessibility

• Upload files to the server using drag-and-drop or the upload button

• Insert images into web content using the File Manager integration

• Add alternate descriptions to images for improved accessibility

• Link files (PDFs, ZIP archives) for users to download

• Edit images directly within the File Manager using advanced tools

• Save frequently accessed folders as favorites for quicker navigation

• Manage folders at scale, including renaming, downloading, and zipping

• Directly insert files into web content using the Insert File button

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Summary

• File Manager Overview and Initial Setup (0:08)

  • Josh Lomelino introduces the File Manager component, emphasizing its power to organize files efficiently.

  • The File Manager allows users to mirror their local file structure on the server using drag-and-drop functionality.

  • Josh demonstrates the interface, showing various file types like images and PDFs that can be integrated into pages.

  • The File Manager is accessed through the CMS under Content Management, opening in a full-screen view for easy navigation.

• Organizing Files and Folders (1:49)

  • Josh explains the importance of organizing files hierarchically for long-term accessibility and structure.

  • He creates a folder structure for assets, classes, and subfolders for headers and sliders.

  • Drag-and-drop functionality is used to upload images from the local file system to the server.

  • Josh advises against using spaces in folder names to avoid special characters in URLs.

• Inserting and Managing Images (5:59)

  • Josh shows how to insert images into content pages using the Insert Image button.

  • The file structure in the File Manager is mirrored in the content management interface for easy file selection.

  • Drag-and-drop functionality is also available when editing content, making it flexible and efficient.

  • Josh emphasizes the importance of using alternate descriptions for images to improve accessibility.

• Linking Files for Downloads (9:26)

  • Josh demonstrates how to link files for downloads, such as PDFs, by selecting text and inserting a link.

  • He suggests organizing files in high-level folders like classes or PDFs for better scalability.

  • The process involves browsing for the file in the File Manager and inserting the link into the content.

  • Josh highlights the importance of a clear folder structure to avoid reorganization later.

• Handling ZIP Files (12:49)

  • Josh explains how to create and manage ZIP files using the File Manager.

  • He demonstrates compressing a collection of files and folders into a ZIP file on a PC.

  • The ZIP file can be uploaded and managed in the File Manager, with folders created for scalability.

  • Josh shows how to insert a link to the ZIP file in content pages, allowing users to download the file.

• Advanced Image Editing Features (16:35)

  • Josh introduces the image editing tools available in the File Manager, including resizing, cropping, and adjusting brightness and contrast.

  • He demonstrates applying multiple operations to an image and saving the changes.

  • The File Manager supports various image editing features similar to Photoshop, making it easy to manage images without external software.

  • Josh highlights the ability to save favorites for frequently accessed folders to save time.

• Advanced File Management Features (20:03)

  • Josh explains advanced options for managing folders, such as renaming, downloading, and zipping entire folders.

  • He demonstrates how to remove files or folders if needed.

  • The File Manager allows users to rename files and folders directly from the interface.

  • Josh mentions the Video Manager, which will be covered in another session, for managing video files at scale.

• Inserting Files Directly into Content (21:34)

  • Josh introduces the Insert File button at the bottom of the toolbar for quickly inserting files into content.

  • This method allows users to place files without typing descriptive text first.

  • The inserted file name and link can be edited later for customization.

  • Josh emphasizes the flexibility of the File Manager in managing various file types and integrating them into content.

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18: Related Link Network Component

Related Link Network Component

Description

The video demonstrates how to use the related link network feature in AMP to create powerful connections between content items. Viewers will learn to quickly and easily add related links, both internal and external, to any content page, allowing users to navigate the content in a seamless and flexible manner. The video also highlights advanced features like bi-directional linking and filtered search, empowering users to manage and organize their content knowledge base with minimal effort. By the end of the video, viewers will be able to leverage the related link network to enhance the discoverability and user experience of their content.

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Outcomes

1. Explain the concept of related links and their importance in enhancing learning and knowledge building.

2. Identify the issue of isolated content in many learning systems and the need for creating meaningful connections between ideas.

3. Describe the use of a sequence of content as a method to create relationships between content items.

4. Demonstrate the ability to create a related link network, a user interface that visualizes the connections between content.

5. Utilize AMP's related link network feature to quickly and easily create complex related link structures with minimal effort.

6. Apply the flexibility of the related link network to create both sequential and asynchronous content paths.

7. Implement the process of adding related links, including internal and external resources, to a content page.

8. Manage and reorganize related links to ensure a clean and easy-to-navigate user interface.

9. Leverage the advanced features of the related link network, such as bi-directional linking and filtered search, to enhance the organization and discoverability of content.

10. Modify and update related links, including changing titles and URLs, and observe the real-time updates to the user interface.

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19: Image Slider Component Demo

Image Slider Component Demo

Description

This video provides a comprehensive guide on how to set up and optimize image sliders for websites with a focus on mobile-first design. Viewers will learn how to leverage pre-designed slider templates, properly size and export slider images, and integrate the sliders into a content management system (CMS) while ensuring optimal responsiveness across different devices and form factors. By following the steps demonstrated, users will gain the skills to create high-quality, mobile-friendly image sliders that provide an engaging and seamless experience for their website visitors.

1172 pixels wide by 580 pixels tall (1172 x 580) are the best dimensions for the billions of devices on the market. That's what we have found is ideal and will work everywhere. With the template linked on this page in the supplemental resources (also shown in this demo) you can drag and drop images into sliders. Or you can make your very own images from scratch using the concepts shown in the demo.

 

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Outcomes

 

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20: The Big View Part 1

The Big View Part 1

Description

In this session, you will learn how to reverse engineer your top competitors' marketing strategies to understand their search engine ranking tactics. You will then apply a framework to architect your own traffic flow and conversion strategies, mapping out the customer journey and identifying where potential customers are coming from. By the end, you will have a plan to implement this traffic architecture and optimize your performance over time.

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Outcomes

Here are the key things you will be able to do after you watch this demo:

1. Reverse engineer top competitors' marketing strategies to understand how they achieved high search engine rankings.

2. Identify the highest performing competitors to focus the research and leverage the insights.

3. Analyze how search engines like Google and Bing determine and rank content relevance for users.

4. Develop a customer journey map to understand the flow of traffic and where potential customers are coming from.

5. Apply a framework to architect the traffic flow and conversion strategies for the business.

6. Implement the traffic architecture plan using the framework and strategies presented.

7. Measure and optimize the traffic and conversion performance over time.

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21: Student Examples Project 1

Student Examples Project #1

The Moody Ninja

Google Slides Presentation

 

Final Source Code in P5 JS Editor

 

Moody Ninja Final Presentation (Quick time file link - embedded stream above in the page)

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22: Anomaly AMP Sales Partner

Anomaly AMP Channel Partner Starting

Overview

Josh Lomelino is the founder of Anomaly Studios and creator of the Anomaly AMP platform. He previously ran a service-based business but struggled with the constant fight for survival and lack of control over his time and finances. Anomaly AMP is a platform he built to automate and scale his business, providing a way to earn recurring passive. Now he's opening up that same passive income power available to through an affiliate program that offers commissions on referred customers simply by sharing our free resources.

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Join the Program

After you have watched the video above, create your account for the channel partner program at the bottom of this page or by clicking here. 

 

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Passive Revenue Calculator

To create financial projections go to our revenue calculator and click “recurring.” Then enter $99.4 for 20% of the Anomaly A.M.P. subscription and enter 1 customer per month  (or the number you think you can get). As you enter customers per month for onboarding the financial information appears below as monthly, annually, and cumulative across years if you keep up with the cadence of one customer per month on average. This compounds exponentially.

Launch the Calculator and click the recurring tab. 

 

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One Customer Per Month Example

 

Five Customers Per Month Example

 

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Channel Partner Signup

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23: Overview Bird’s Eye View

Keywords: Content,creation,workflow,time-saving,high-quality,student,outcomes,audio,file,screen,recording,Camtasia,OBS,generative,AI,digital,double,course,matrix,instructional,design,Otter,PowerPoint,slides

Josh Lomelino's ultimate content creation workflow is designed to dramatically reduce course development time from months to weeks or days by leveraging various content generation methods. His approach ranges from simple audio-only techniques to fully automated workflows using generative AI, with a focus on delivering clear, measurable learning outcomes. The workflow encompasses four progressive methods, starting with basic audio creation and advancing to complex AI-driven content generation that can produce digital avatars, slides, and video content from simple text prompts. By providing a flexible, scalable approach, Lomelino enables content creators to efficiently develop high-quality online courses and educational materials.

Description

Josh Lomelino's ultimate content creation workflow is designed to dramatically reduce course development time from months to weeks or days by leveraging various content generation methods. His approach ranges from simple audio-only techniques to fully automated workflows using generative AI, with a focus on delivering clear, measurable learning outcomes. The workflow encompasses four progressive methods, starting with basic audio creation and advancing to complex AI-driven content generation that can produce digital avatars, slides, and video content from simple text prompts. By providing a flexible, scalable approach, Lomelino enables content creators to efficiently develop high-quality online courses and educational materials.

 

Outcomes

After this demo, learners will be able to:

1. Understand the Four Methods of Content Creation

• Differentiate between audio-only, screen recording, webcam, and fully automated content generation techniques

• Recognize the strengths and limitations of each workflow method

2. Develop Efficient Content Generation Skills

• Apply AI tools like Otter AI, Claude AI, and ChatGPT for script drafting and refinement

• Create high-quality educational content using streamlined workflows

3. Leverage AI Technologies for Course Development

• Utilize generative AI platforms for audio, video, and slide creation

• Transform content development timelines from months to weeks

4. Design Learner-Centered Educational Content

• Craft clear, measurable learning outcomes

• Develop instructional materials that focus on practical skills and immediate application

5. Implement Scalable Content Production Strategies

 

Summary

• Overview of Content Creation Workflow 0:09

  • Josh Lomelino introduces the ultimate content creation workflow class, aiming to reduce course development time from months to weeks or days.

  • The course will cover a blend of simple to fully automated workflows, starting with simpler methods for quick wins and progressing to advanced approaches.

  • Emphasis is placed on delivering clear, measurable outcomes and setting up necessary systems from the start.

  • The course will cover creating basic audio files, screen recording using tools like Camtasia or OBS, and fully automated workflows using generative AI.

• Methods of Content Creation 1:30

  • Josh Lomelino outlines four methods of content creation, ranging from simple to fully automated, with each method providing a different level of complexity and automation.

  • Method one involves creating audio-only content using tools like Claude AI or ChatGPT to refine scripts and generate final audio files.

  • Method two involves real-time screen recording using software like Camtasia, capturing both screen content and voice simultaneously.

  • Method three combines screen recording with live webcam footage, allowing for a more dynamic on-screen presence.

  • Method four uses AI to generate a digital double video from a recorded vocal track, with AI also generating PowerPoint or Canvas slides.

• Detailed Explanation of Methods 2:49

  • Method one: Josh explains the process of refining raw text into final audio scripts using AI tools and recording the final audio file manually or with AI.

  • Method two: Josh describes using Camtasia to record both screen and voice simultaneously, minimizing post-production work and suitable for relaxed, adaptable work.

  • Method three: Josh details recording both screen and webcam footage in one take, requiring careful setup for a consistent on-camera presence.

  • Method four: Josh explains using AI to generate a digital double video from a recorded vocal track, with AI also generating slides synchronized to the transcript.

• Implementation and Integration 10:04

  • Josh emphasizes the importance of starting with method one and progressing sequentially to method four, explaining the workflows and specific tools used to optimize the process.

  • The course is designed to provide strategies that can be implemented immediately, with each method providing a different level of automation and complexity.

  • Josh will demonstrate how to generate scripts, auto-generate audio files, and record both audio and video manually, as well as how to automatically generate PowerPoint and Canvas slides using AI.

  • The final video will show how to integrate these workflows into Anomaly AMP, providing learners with contextual information and a timeline breakdown.

 

  

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24: Method 1: Audio Recording

Keywords: Overview, Demo, Audio, Recording, Process, Tracks, Methods, Production, Manual, AI, Generated, Voices, Automatically, Instructional, Aid, Synthesizing, Information, Guide, Instruct, Persuade, Sales, Potential, Catalyst, Automating, Content, Creation, Recorded, Serve, Presentation, Slides, PowerPoint, Canva, Animated, Effects, Virtual, Camera, Overlay, Automated, Execute, Fundamentals, Vocal, Performance, Techniques, Apply, Screen, Captures, Principles

This video provides a comprehensive overview of audio production techniques, teaching viewers how to create powerful audio tracks through manual recording and AI-generated voices. Participants will learn to leverage audio as a versatile tool for instructional content, sales support, and multimedia creation, including automated slide generation and virtual presentations. The demonstration will equip learners with fundamental vocal performance skills applicable to screen captures, on-camera presentations, and various content creation scenarios. By mastering these techniques, viewers can transform their approach to creating engaging, professional-quality audio and visual content.

Description

This video provides a comprehensive overview of audio production techniques, teaching viewers how to create powerful audio tracks through manual recording and AI-generated voices. Participants will learn to leverage audio as a versatile tool for instructional content, sales support, and multimedia creation, including automated slide generation and virtual presentations. The demonstration will equip learners with fundamental vocal performance skills applicable to screen captures, on-camera presentations, and various content creation scenarios. By mastering these techniques, viewers can transform their approach to creating engaging, professional-quality audio and visual content.

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Outcomes

Here are the key things you will be able to do after you watch this demo:

1. Record high-quality audio tracks manually

2. Generate AI-powered voice narrations from text scripts

3. Use audio as an instructional and persuasive communication tool

4. Automate presentation slide creation using audio tracks

5. Create virtual on-camera presentations with overlaid audio

6. Apply vocal performance techniques to screen captures

7. Synthesize information effectively through audio narration

8. Leverage audio for sales and instructional content development

9. Transform text scripts into multimedia presentations

10. Develop professional-grade content using both manual and AI-driven audio production methods

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Summary

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25: Generative AI Audio Clone

In this video, Josh Lomelino demonstrates how to create an AI-powered digital voice replica using 11 Labs, enabling content creators to rapidly generate high-quality audio and video content at scale. By training the system with a consistent audio sample, users can produce automated voice performances that sound like their own, allowing them to create lectures, demos, and other content quickly and efficiently. The method involves uploading 1-3 hours of controlled audio recordings, fine-tuning voice settings, and integrating with platforms like HeyGen to automate video production. After watching this tutorial, viewers will be able to develop their own AI voice clone, streamline content creation, and overcome time constraints by generating multiple scripts and videos with minimal manual effort.

 

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26: Screen recording + Audio

Keywords: Screen,recording,live,audio,Camtasia,high,resolution,4K,8K,graphics,processing,unit,system,specifications,test,recordings,MP4,file,video,quality,rendering,process,artificial,intelligence,computer,generated,avatar,performance,optimization

In this video, Josh Lomelino teaches how to create high-quality screen recordings with separate audio tracks, providing flexibility in content creation. Viewers will learn technical tips for recording at 4K or 8K resolution, including how to optimize system settings, graphics performance, and recording software. The tutorial demonstrates how to use Camtasia's features like the F9 hotkey to pause and resume recording seamlessly, allowing for more natural and efficient content production. By following these techniques, creators can produce professional-looking screen recordings with minimal post-production editing.

 

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27: Screen + Audio + Camera

Keywords: Screen,recording,audio,capture,on-camera,presentation,production,challenges,lighting,consistency,studio,lights,color,temperature,LED,panels,backlights,kicker,light,digital,double,4K,webcam,system,performance,green,screen,Camtasia

In this video, Josh Lomelino demonstrates Method Three for creating engaging screen recordings that combine on-camera presence, screen capture, and audio. Viewers will learn how to set up professional lighting using LED panels, choose the right camera equipment, and optimize their recording environment for high-quality video production. The tutorial covers essential techniques for maintaining visual continuity, managing lighting color temperatures, and using tools like Camtasia and green screens to create polished, professional-looking video content. By following Josh's guidance, content creators will be able to produce dynamic, natural-looking screen recordings with improved technical quality and visual appeal.

 

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28: Webcam Only and Teleprompter

This video teaches how to create professional webcam performances using a free web-based teleprompter and simple recording techniques. Viewers will learn to set up a streamlined recording environment using their computer, webcam, and an online teleprompter tool, allowing them to deliver precise scripts with natural, direct-to-camera presence. The technique eliminates complex equipment setups, enabling content creators to record high-quality videos quickly and easily. By following these methods, users can improve their on-camera delivery, reduce editing time, and create polished video content with minimal technical barriers.

 

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29: On Camera Performance Quality

Keywords: Webcam,DSLR,setup,brightness,contrast,color,temperature,LUT,presets,image,quality,white,balancing,Logitech,software,post,production,Camtasia,Premiere,Pro,Lumetri,video,on-camera,performance

In this video, Josh provides a comprehensive guide to improving on-camera video quality using webcam settings and post-production techniques. Viewers will learn how to optimize their camera's brightness, contrast, and color settings through software applications like Logitech's control panel, and understand the importance of proper lighting and white balancing. The tutorial demonstrates how to fine-tune video appearance by adjusting settings, testing variations, and using LUT presets in editing software like Premiere Pro. By following these steps, content creators can produce professional-looking videos with consistent, high-quality visual performance.

 

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30: Fully AI Generated Everything

Keywords: automation,content,creation,production,studio,digital,doubles,video,avatar,text,script,cloud-based,tools,slide,decks,PowerPoint,Canva,training,programs,staff,development,retention,coding,Academy,method,four

Method Four of the Ultimate Content Creation Workflow enables creators to automate their entire video production process by leveraging cloud-based tools and digital technology. By mastering this method, content creators can clone their voice, generate video avatars, and produce high-quality training videos and presentations with minimal time and effort. The workflow allows you to transform a simple text script into a fully automated video production, complete with synchronized audio, visuals, and slide decks. Ultimately, this approach empowers busy professionals to scale their content creation without being constrained by traditional time-consuming production methods.

 

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31: Creating and Avatar Overview

Keywords: AI-generated,video,4K,resolution,workflow,optimization,content,longevity,editing,software,avatar,export,quarter,screen,principle,green,workflows,automated,production,performances,audio,files,text-to-performance,tools,cloud,storage,local,backups

In this video, you'll learn how to create a digital double avatar for automated video production, with a focus on optimizing workflow and resolution strategies. You'll discover techniques for producing high-quality avatars, including how to effectively composite 1080p avatars into 4K projects and create flexible avatar sets with multiple poses and angles. The tutorial will guide you through green screen workflows and demonstrate methods for automating avatar performances using audio and text-to-performance tools. By the end, you'll have a comprehensive understanding of how to efficiently generate professional-looking AI-driven video content with your digital avatar.

 

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32: Creating an Avatar on a Green Screen

Keywords: Green screen, virtual avatar, training video, RGB, Ultra Key

In this tutorial, Josh demonstrates how to create a versatile virtual avatar using a green screen background. By following his step-by-step process, viewers will learn to record a training video, use video editing software to remove the background, and export a high-quality 4K file for avatar creation. The technique allows users to generate a digital double that can be placed on any background, enabling them to create numerous training videos, presentations, and lectures without being physically present. Ultimately, viewers will gain the skills to produce an AI avatar that can work continuously, freeing up their personal time while maintaining professional content production.

Description

In this tutorial, Josh demonstrates how to create a versatile virtual avatar using a green screen background. By following his step-by-step process, viewers will learn to record a training video, use video editing software to remove the background, and export a high-quality 4K file for avatar creation. The technique allows users to generate a digital double that can be placed on any background, enabling them to create numerous training videos, presentations, and lectures without being physically present. Ultimately, viewers will gain the skills to produce an AI avatar that can work continuously, freeing up their personal time while maintaining professional content production.

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Outcomes

Following are the key things you will be able to do after you watch this demo:

1. Shoot a training video using a green screen background

2. Apply the ultra key filter in video editing software

3. Create a 100% green color matte

4. Remove background elements from video footage

5. Export high-quality 4K video files

6. Generate a virtual avatar using AI software

7. Render digital doubles for multiple presentations

8. Layer virtual avatars over different backgrounds

9. Integrate avatar presentations with PowerPoint and Canva slides

10. Produce training content without physical studio time

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Summary

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33: Batch Producing Avatars

Keywords: batch, avatar, digital-double, production, lighting, setup, color, correction, video, editing, project, HeyGen, encoder

In this tutorial, Josh Lomelino demonstrates a comprehensive workflow for efficiently batch producing multiple virtual avatars with consistent lighting and color quality. Viewers will learn how to set up precise video editing project settings, create a master sequence with multiple camera angles, and use Adobe Media Encoder to render individual clips for avatar training. The technique allows content creators to scale their avatar production, quickly export multiple versions of their digital doubles, and maintain a well-organized project structure that enables future edits and refinements. By following this method, users can streamline their avatar creation process, saving significant time and producing high-quality, professional virtual representations.

 

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34: Automate Performances from Audio

Keywords: Automated, performance, audio, file, high-quality, microphone, digital, avatar, recording, Camtasia

Automate Performances from Audio

 

 

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35: Automate Everything with Text Prompt

Keywords: Automated, performance, text, video, Otter, AI, voice, clone, Eleven Labs, HeyGen, audio, multilingual

In this video, Josh demonstrates how to create fully automated video performances directly from text using tools like Otter AI, 11 Labs, and HeyGen. Viewers will learn how to generate high-quality voice clones, prototype video scripts, and produce professional-looking content with minimal effort by leveraging AI-powered voice and video generation technologies. The workflow allows content creators to transform written or spoken text into polished video presentations quickly and efficiently. By following Josh's method, users can generate multiple video iterations, edit audio precisely, and create digital avatars that replicate their voice and performance with remarkable accuracy.

 

 

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36: Generate Ideas with Otter and Claude

Keywords: AI, Claude, Chat GPT, brainstorming, video, script, otter, SRT, transcription, generative audio, bulk export, workflow

Generate Ideas with Otter and Claude

 

 

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37: Create Contextual Data with Otter

Keywords: AI, transcription, video, Bloom's Taxonomy, metadata, learner outcomes, content, table, contents, time, codes, interactive chapters, prompts

Learn how to transform lengthy video content into easily digestible, learner-friendly resources using AI technology. This tutorial demonstrates how to automatically generate comprehensive text information including descriptions, educational outcomes, and detailed summaries directly from video transcripts. By utilizing tools like Otter AI and Anomaly Amp, you'll discover a streamlined method to create navigation cues, time-coded summaries, and interactive chapters that enhance viewer understanding and engagement. The process requires minimal manual effort while providing maximum value for learners seeking to quickly grasp the key points of extended video content.

 

Outline

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38: Generate Video Chapters with AI

Keywords: Interactive chapters, video, chapters, AI, tools, Vimeo, Portal, Anomaly AMP, metadata

Generate Video Chapters with AI

 

 

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39: Automate Slide Data Creation

Keywords: Automation, AI-generated, content, slides, video background, SRT, transcript

Automate Slide Data Creation

 

 

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40: AI Tools Overview and Links

AI Tools Overview and Links

Otter AI

Otter AI is a powerful transcription and collaboration tool that solves one of the biggest bottlenecks for membership owners and content creators: turning raw ideas and recordings into publish-ready content quickly. Instead of spending hours manually transcribing podcasts, coaching calls, or brainstorming sessions, Otter automatically converts audio into accurate, searchable text that can be repurposed into blog posts, course modules, captions, or marketing emails. For creators juggling multiple platforms and constant content demands, Otter removes the friction of documentation and frees up time to focus on engaging their audience, scaling their community, and generating revenue.

Otter AI Affiliate Link Signup (use this link)

 

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HeyGen

HeyGen is an AI video creation platform that eliminates the need for expensive equipment, on-camera talent, and complex editing—solving a major pain point for membership owners and content creators who need consistent, professional-looking videos to engage their audiences. With HeyGen, you can instantly turn scripts into high-quality talking-head videos using realistic AI avatars, complete with voiceovers and multilingual capabilities. This allows creators to scale their content output, personalize training or marketing messages, and maintain a polished brand presence without the cost or time traditionally required for video production.

HeyGen Affiliate Link Signup (use this link)

 

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ElevenLabs

ElevenLabs is an advanced AI voice generation platform that solves the challenge of producing high-quality, natural-sounding audio for membership owners and content creators without the ongoing need for sitting in a chair and recording your voice over and over. It allows creators to instantly convert written content—like course modules, podcasts, or marketing scripts—into realistic human-like narrations in multiple voices and languages. This not only speeds up content production but also ensures a consistent, professional sound across all audio materials, helping creators deliver a polished experience that builds trust, increases engagement, and scales their content library effortlessly.

ElevenLabs Affiliate Link Signup (use this link)

 

 

 

 

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41: Locking and Unlocking Content

Locking and Unlocking Content

Description

After completing this video, viewers will understand how to lock and unlock class content by adjusting login and payment requirements. They will learn how to make classes accessible only to logged-in users, and optionally require payment for access. The video demonstrates how to easily update these settings for any class using a straightforward interface. By the end, users will be able to control who can view or participate in class content based on their login and payment status.

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Outcomes

Following are the key things you will be able to do after you watch this demo:

• Configure class access settings
• Require user login for content access
• Set payment requirements for classes
• Manage user permissions based on login and payment status
• Update and apply access controls through the class interface

 

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Summary

 

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42: The Three Weeks That Changed Everything

AMP LinkedIn Week 1

Why the More I Planned, the Less I Launched — and the Three Weeks That Changed Everything

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Stuck on the Whiteboard

Nine months. That’s how long my membership launch lived on a whiteboard. Every week, I added more ideas, more sticky notes, more to-dos. And every week, I was no closer to going live.

If you’ve ever felt buried under your own plans, you know the weight. The irony is that my mountain of planning was the very thing keeping me from taking the first step. Here’s how I went from paralyzed by preparation to launched — with paying members — in just three weeks.

The Illusion of Progress

I remember standing in my office one Thursday afternoon, staring at the board. On one side was a list of forty-seven must-have features. On the other, a launch calendar with more arrows, colors, and timelines than a NASA mission.

I was stuck. Not because I didn’t care — I cared too much. I wanted the launch to be perfect: flawless videos, a polished funnel, airtight automations. The problem was, I was treating my membership like it needed to open as a finished empire instead of a simple starting point.

Every day I thought, I’ll start recording once I finish mapping the bonus modules. Or, I’ll build the checkout once I’ve found the perfect upsell. It felt productive, but deep down, I knew it wasn’t movement. It was delay in disguise. And with each passing week, the gap between where I was and where I wanted to be only grew wider.

Then something snapped. I had just finished a call with a friend, another entrepreneur who launched her program with one core module and an email subscription membership. She had paying members in a week. It wasn’t jealousy that got me. It was clarity. She wasn’t waiting for perfect. She was building momentum.

That day, I erased the whiteboard and decided I would launch in twenty-one days, no matter what.

The Momentum Launch

I called it my momentum launch. Instead of trying to launch everything, I focused on three things: a clear promise — the result members could expect after thirty days inside; a minimal viable experience — the smallest content needed to deliver that promise; and a simple sign-up path — one page, one checkout, no detours.

The moment I committed, everything shifted. Decisions became easier. If it didn’t serve those three goals, it didn’t make the cut. I swapped my forty-seven must-have features for three lessons recorded on my phone. I replaced my complex funnel map with a single landing page. And instead of spending two weeks choosing a webinar platform, I sent personal invites by email.

On day twenty-one, my imperfect membership opened to paying members. No massive content library. No cinematic videos. No labyrinth of automations. Just a clear promise, a simple experience, and a way to pay.

And the craziest part? Those members were more engaged than I’d ever seen in my later, more polished launches.

Five Steps to Your Own 3-Week Launch

If you’re stuck in the planning loop, here’s how to run your own three-week momentum launch:

Step 1: Define the Promise, Not the Product Your members aren’t buying a collection of modules — they’re buying a transformation. Write one sentence: after thirty days in my membership, you will be able to [fill in the blank].

Step 2: Build the Minimum Viable Experience Start with the smallest content set that delivers the promised result — maybe three lessons, one live call, or a simple challenge.

Step 3: Create a Simple Sign-Up Path Confusion kills conversion. Keep it to one landing page, one clear pitch, and one join now button.

Step 4: Set a Non-Negotiable Launch Date Give yourself twenty-one days. Announce it. Work backward. Eliminate the fluff.

Step 5: Launch and Learn Treat it as a beta. Your goal isn’t perfection — it’s proof.

Done Is Better Than Perfect

I get it. You want your first launch to be flawless. But perfection is a moving target, and the people you’re meant to help aren’t waiting for perfect. They’re waiting for you.

Those members from my imperfect launch? Many are still with me today. Not because I had the slickest platform or fanciest videos, but because I got them results. You don’t need more time. You need a start date. You don’t need a bigger plan. You need a smaller, sharper one. And you don’t need permission. You need momentum.

Take the First Step

If you’re ready to stop circling your launch and start moving, I’ve put together my Momentum Map — the exact twenty-one day checklist I used to go from stuck to launched with my first paying members. It’s free, and it’s built for busy entrepreneurs who want to start earning without building a content empire first.

Send me a message and I'll send it to you.

Your membership doesn’t have to be perfect to change lives. But it does have to exist. Let’s make sure it does — three weeks from today.

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43: AMP LinkedIn Week 2

AMP LinkedIn Week 2

The Red Light Fear

The first time I turned on my camera to record a course, I froze.

My hands were sweaty. My mouth went dry. My carefully written notes blurred together like nonsense. I stumbled through three sentences, stopped, hit delete, and shoved the camera back in its box.

For weeks, it sat on my desk like a silent judge.

Every day I avoided recording was another day I delayed building my membership. But I kept telling myself, I’ll start once I feel more confident. I’ll start when I have the right setup.

And here’s the truth: if you’ve ever felt this way, you’re not alone. Being on camera feels vulnerable. It forces you to see yourself the way others do.

But avoiding the camera doesn’t just hold back your content — it holds back your business.

Why the Camera Feels Different

Here’s what I eventually realized: it wasn’t that I lacked confidence as a teacher. I’d spoken to classrooms, led workshops, even presented on stage. Live teaching energized me.

But the moment the little red light blinked on, something changed.

Why? Because the camera felt like a spotlight without feedback. No nods, no smiles, no laughter to ease the tension. Just me, alone with my own self-doubt.

That self-doubt whispered:

• What if I look awkward?
  
  
• What if I sound unprofessional?
  
  
• What if nobody takes me seriously?
  
  

Those whispers grew louder than my content.

And instead of pressing record, I started tinkering with gear. Maybe a better microphone would help. Or professional lights. Or a script so tight I couldn’t possibly mess it up.

Spoiler: none of that solved the real problem.

The Turning Point

One day, a mentor asked me a question that changed everything.

“If you had 10 of your ideal clients sitting in a room right now, could you teach them?”

I laughed. “Of course.”

“Then do exactly that,” he said. “Talk to the camera like those 10 people are right there.”

That single shift broke the spell. I stopped seeing the camera as a machine judging me and started seeing it as a bridge connecting me to real people.

The first video I recorded after that wasn’t perfect. I stumbled over a phrase. My lighting was uneven. But when I watched it back, something struck me: it still worked. My teaching came through.

And when I finally shared it? My audience didn’t care about the stumbles. They cared about the clarity, the story, and the value.

That’s when I realized: confidence isn’t a prerequisite for recording. Confidence is the result of recording.

Five Steps to On-Camera Confidence

If the camera is holding you back from launching your course or membership, here’s a simple roadmap I wish I’d had sooner:

Step 1: Focus on One Person, Not an Audience
Imagine your best client sitting across from you. Record your video as if you’re speaking only to them. The intimacy makes your delivery warmer and more natural.

Step 2: Lower the Stakes
Stop treating your first recordings like a TED Talk. Start with a 3–5 minute tip video. One take, no pressure. The point isn’t perfection — it’s momentum.

Step 3: Create Comfort Through Familiarity
Record in a setting you already feel relaxed in — your home office, a quiet corner, even your kitchen table. Confidence grows where comfort lives.

Step 4: Watch Yourself With Curiosity, Not Criticism
When reviewing your video, ask: Did I explain this clearly? Would my client understand it? Don’t obsess over your hair, voice, or background. Your audience won’t.

Step 5: Practice Consistency Over Perfection
Confidence is a muscle. Record regularly, even if you never publish some takes. Every rep makes the next one easier.

The Belief Shift

For months, I thought I needed to become someone else to be confident on camera. Maybe more polished, more charismatic, more “professional.”

But the truth is, I didn’t need to become someone else. I needed to become more myself.

Confidence didn’t come from fancier gear or flawless delivery. It came from letting go of performance and focusing on connection.

Once I stopped trying to impress and started trying to serve, everything changed.

Why This Matters for Your Business

The longer you avoid the camera, the longer you delay your membership growth.

Video accelerates trust. It allows your audience to see your face, hear your voice, and feel your authenticity in ways text alone never can.

You don’t need to master video to get results. You just need to show up.

Because your audience isn’t waiting for a polished performer. They’re waiting for you — the real you, sharing what you know in the way only you can.

Take the First Step

If camera nerves are holding you back, I’ve put together my On-Camera Confidence Checklist — the 7 steps I used to go from frozen to fluent on video.

It’s free, and it’s designed for entrepreneurs who want to record authentic, engaging lessons without waiting until they “feel ready.”

Send me a message and I'll connect you with what you need to move forward.

The fastest way to get better on camera is to start.
This checklist will help you take that first step today.

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44: Anomaly Apps Academy Welcome

This welcome video guides your through a comprehensive, actionable UX design process that transforms innovative ideas into market-ready products. Viewers will learn how to uncover customer pain points, develop clear user personas, and rapidly iterate prototypes using Lean UX principles. The session demonstrates how to map out product strategies, conduct usability testing, and seamlessly prepare for product launch. Whether you’re a founder, designer, or product manager, this demo equips you with the tools to accelerate time-to-market and deliver a superior user experience.

Description

This welcome video guides your through a comprehensive, actionable UX design process that transforms innovative ideas into market-ready products. Viewers will learn how to uncover customer pain points, develop clear user personas, and rapidly iterate prototypes using Lean UX principles. The session demonstrates how to map out product strategies, conduct usability testing, and seamlessly prepare for product launch. Whether you’re a founder, designer, or product manager, this demo equips you with the tools to accelerate time-to-market and deliver a superior user experience.

After completing this video, viewers will understand a proven, step-by-step UX design process that turns innovative ideas into market-ready products with efficiency and clarity. They will be equipped to map out customer pain points, prioritize features, and create user personas that drive actionable insights. The video empowers participants to build and refine rapid prototypes, conduct usability testing, and confidently guide products toward a successful launch. By following this process, viewers can accelerate time to market and deliver a seamless, customer-focused experience.

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Outcomes

Following are the key things you will be able to do after you watch this demo:

• Identify and analyze customer and business pain points.
• Map abstract product visions into actionable design blueprints.
• Prioritize and strategize product features with agile roadmaps.
• Create detailed user personas and scenarios based on research.
• Develop and iterate rapid low-to-high fidelity prototypes.
• Conduct usability testing and implement evidence-based refinements.
• Define comprehensive visual design and brand guidelines.
• Prepare technical specifications for seamless development handoff.
• Launch a market-ready product using efficient, scalable frameworks.

 

 

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45: Rapid Prototyping with AI Workflows

Unlock the power of AI to supercharge your product design process! This demo guides you through capturing raw ideas via voice recordings, organizing them into agile user stories with Otter and ChatGPT, and rapidly turning those insights into working app prototypes using Figma Make. You’ll learn to mine your own thoughts for powerful features and pain points, map these to real user needs, and supercharge your workflow with cutting-edge tools. By the end, you’ll be ready to turn any burst of inspiration into design-ready prototypes and actionable development steps.

Description

Unlock the power of AI to supercharge your product design process! This demo guides you through capturing raw ideas via voice recordings, organizing them into agile user stories with Otter and ChatGPT, and rapidly turning those insights into working app prototypes using Figma Make. You’ll learn to mine your own thoughts for powerful features and pain points, map these to real user needs, and supercharge your workflow with cutting-edge tools. By the end, you’ll be ready to turn any burst of inspiration into design-ready prototypes and actionable development steps.

In this video, you'll learn how to transform your brainstorming sessions and unstructured ideas into actionable agile user stories using AI tools and Otter transcription. By following the process demonstrated, you'll discover how to mine your thoughts for key features and pain points, then organize them into structured requirements. Viewers will see how to use these user stories to generate rapid app prototypes with tools like Figma Make and refine them for a real-world project. By the end, you'll have the methods and confidence to turn your random ideas into clear, design-ready prototypes and workflows.

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Outcomes

Following are the key things you will be able to do after you watch this demo:

• Capture and record brainstorming sessions and product ideas using voice transcription.
• Extract and organize unstructured ideas into actionable agile user stories.
• Identify key pain points and features by data mining transcribed audio.
• Map user stories to specific product pain points and user personas.
• Generate rapid app prototypes utilizing AI-assisted design tools like Figma Make.
• Refine and iterate on prototypes based on organized user stories and stakeholder feedback.
• Integrate outputs from multiple tools to streamline and enhance the product development workflow.

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Personas and Vision Document

Here is the template you can clone to define your app. 

 

Prompt Cheat Sheet

Click here to get the ultimate prompt cheat sheet of every prompt used end to end. 

 

Workflow Summary Guide

Click here to get the 10 step workflow summary guide and supplemental resources. 

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Summary

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