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Privacy Policy


 

Anomaly Studios, LLC Privacy Policy

Effective date: March 14, 2018, updated June 15th 2019

Anomaly Studios, LLC, also doing business as Anomaly Learning and the Coding Academy ("company", "us", "we", or "our") operates the  https://anomalystudios.com, https://learn.anomalystudios.com, https://classes.anomalystudios.com  UnityXD, Coding Academy websites and apps (the "Service").

 

This page informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Service and the choices you have associated with that data.

We use your data to provide and improve the Service. By using the Service, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms and Conditions, accessible from https://www.anomalystudios.com/terms-of-use-and-conditions

 

As stated in our Terms of Use, our website and Services are offered and available only to you, if you are (a) that You have not been previously suspended or removed from the Website by Anomaly Learning; (b) that You are either (i) at least 13 years of age or (ii) Your parent and/or guardian has consented to Your use of the Website; and (c) that your registration and your use of the Website is in compliance with any and all applicable laws and regulations.

We are obligated to ask for your explicit consent and give explicit terms of what users are giving consent to.

Definitions

Personal Data

Personal Data or Personally Identifiable Information means data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession).

Processing

"processing" generally covers actions that can be performed in connection with data such as collection, use, storage and disclosure.

Usage Data

Usage Data is data collected automatically either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).

Cookies

Cookies are small pieces of data stored on a User's device. Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. For example, by ensuring that users are finding what they are looking for easily.

 

Data Controller

Data Controller means the natural or legal  person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal data are, or are to be, processed.

 

For the purpose of this Privacy Policy, we are a Data Controller of your data.

Data Processor (or Service Providers)

Data Processor (or Service Provider) means any natural or legal person (other than an employee of the Data Controller) who processes the data on behalf of the Data Controller.

We may use the services of various Service Providers in order to process your data more effectively.

Data Subject (or User)

Data Subject is any living individual who is using our Service and is the subject of Personal Data.

User

The User is the individual using our Service. The User corresponds to the Data Subject, who is the subject of Personal Data.

 

Information Collection And Use

We collect several different types of information for various purposes to provide and improve our Service to you.

Our collection, use, and disclosure of Student Data are governed by our Privacy Policy and Terms of Use and also by the provision of the Family Educational Rights and Privacy Act (FERPA), the Children's Online Privacy Protection Act (COPPA), General Data Protection Regulation (GDPR), and applicable state laws that relate to the collection of Student Data.

Our cookies do not collect Personal Information or Children's Personal Information, and we do not combine the general information collected through these cookies with other Personal Information or Children's Personal Information to tell us who you are or what your user name or email address is.

If you come to our business through a sales affiliate, cookies are used to associate your account and information with the sales affiliate in order to calculate sales commissions.

Types of Data Collected

Personal Data

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you ("Personal Data"). We only ask for Personally Identifiable Information where it is reasonably necessary to provide the Services. Personally identifiable information may include, but is not limited to:

●      Email address

●      First name and last name

●      Phone number

●      Address, State, Province, ZIP/Postal code, City

●      Credit Card Payment Information

●      Your Birthdate and Place of Birth

●      Workplace of School

●      A Photo

●      IP Address

●      Metadata

●      Education Records

●      Cookies and Usage Data

●      Posts on Social Media and more

 

We may use your Personal Data to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link or instructions provided in any email we send or by contacting us.

Usage Data

We may also collect information how the Service is accessed and used ("Usage Data"). This Usage Data may include information such as your computer's Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

Location Data

We may use and store information about your location if you give us permission to do so ("Location Data"). We use this data to provide features of our Service, to improve and customize our Service.

 

You can enable or disable location services when you use our Service at any time, through your device settings.

Tracking & Cookies Data

We use cookies and similar tracking technologies to track the activity on our Service and hold certain information.We may gather anonymous information about Users through cookie technology on an individual and aggregate level.

 

Cookies are files with small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Tracking technologies also used are beacons, tags, and scripts to collect and track information and to improve and analyze our Service.

 

Examples of Cookies we use:

●      Session Cookies. We use Session Cookies to operate our Service.  which expire after a short time or when you close your browser, and persistent cookies, which remain stored in your browser for a set period of time. We use session cookies to identify you during a single browsing session, like when you log in

●      Preference Cookies. We use Preference Cookies to remember your preferences and various settings.

●      Security Cookies. We use Security Cookies for security purposes.

●      Advertising Cookies. Advertising Cookies are used to serve you with advertisements that may be relevant to you and your interests.

●      Analytics Cookies. enable us to monitor and analyze web traffic and can be used to keep track of user behavior.

●      Social Media Cookies. We use Social Media Cookies for various Social Media platforms like Facebook, Twitter, Youtube, Linkedin, and Instagram to allow interactions with their services.

●      Email marketing. We collect name and email address when you register for a webinar or event, request a free resource or join a waiting list, via Infusionsoft

 

Non-Personal Information
Web Beacons, also known as pixel tags and clear GIFs, ("Web Beacons"), are electronic images that allow a website to access cookies and help track marketing campaigns and general usage patterns of visitors to those websites. Web Beacons can recognize certain types of information, such as cookie numbers, time and date of a page view, and a description of the page where the Web Beacons are placed. No Personally Identifiable Information about you is shared with third parties through the use of Web Beacons on our website. However, through Web Beacons, we may collect general information that will not personally identify you, such as: Internet browser, operating system, date of visit, time of visit and path taken through the website.

When we collect usage information (such as the numbers and frequency of visitors to the Website), we only use this data in aggregate form, and not in a manner that would identify you personally.  For example, this aggregate data tells us how often users use parts of the Services, so that we can make the Services appealing to as many users as possible.  We may also provide this aggregate information to our partners; our partners may use such information to understand how often and in what ways people use our Services, so that they, too, can provide you with an optimal experience. We do not disclose aggregate information to a partner in a manner that would identify you personally.

 

We use tracking and cookies data for the following purposes:

●      Authentication and security. Cookies help authenticate your access to Anomaly Learning and prevent unauthorized parties from accessing your accounts.

●      Preferences. Cookies help us remember your settings on the pages you visit, so that we can display your preferred content the next time you visit, or preferred language or the country you're in, so we can provide content in your preferred language without asking each time you visit.

●      Analytics and research. Cookies help us test different versions of Anomaly Learning to see which features or content users prefer, web beacons help us determine which email messages are opened, and cookies help us see how you interact with Anomaly Learning, like the links you click on. We also work with a number of analytics partners, including Google Analytics, who use cookies and similar technologies to help us analyze how users use the Services.

●      Personalized content. Cookies help us provide more relevant content.

●      Advertising. To provide you with more relevant advertising. Note that advertising and targeting only happens through our marketing web pages. No marketing or advertising occurs within our platforms when you are logged into your account. We do this so that only advertising appears to parents and not to children. It is our practice and policy to never display advertising to children. 

●      Improve Services. Cookies help us analyze user's experience with our services so that we may improve.

 

 

Information We Collect Automatically

Some information is collected automatically by servers and the services that run the Internet. Additional Metadata is collected for data logs and for security to ensure our platform is a safe place for all. Automatic information collection is described below.

●      Device Information: including your IP address, browser types, browser language, operating system, platform type, gaming platform, device types, and device IDs such as unique identifiers, advertising identifiers, or gaming platform identifiers.

●      Usage Information: including files you download, domain names, landing pages, your browsing activity, what you click, scrolling and keystroke activity, pages viewed, advertising viewed or visited, forms or fields you complete or partially complete, search terms, whether you open an email and your interaction with the content, access times, and error logs, and other similar information.

●      Location Information: including the city, state and ZIP code associated with your IP address, information derived through WiFi triangulation, and precise location information from GPS-based functionality on your mobile devices or from your use of our Mobile Apps, and with your consent, your precise GPS information. (If you are using one of our native apps, and only if you explicitly turned GPS service on within the app, the precise location information from GPS-based functionality will be shared on from your mobile devices or from your use of our Mobile Apps. Your explicit consent is required within our apps for, your precise GPS information to be shared to our systems.)

●      Viewing Behavior: including the content you view, how long you watch each video, the quality of the service you receive (e.g. buffering, load times).

●      Offline Information.  Certain information may also be stored while you are offline and transmitted to us when you next connect to the Internet, regardless of where you connect from or the device you use to connect.

 

 

Google Analytics

We use a tool called "Google Analytics" to collect information about the users of our services. Google Analytics collects information such as how often users visit our website site, what pages they visit when they do so, and what other sites they used prior to coming to our website. We use the information we get from Google Analytics to analyze performance so we can improve our services, including to help customize our website for users.

How to provide or withdraw consent to the installation of Cookies

Most browsers are initially set up to accept cookies, but you can reset your browser to refuse all cookies or to indicate when a cookie is being sent. However, some features and services (particularly those that require you to sign-in) may not function properly if your cookies are disabled. You may also set your email options to prevent the automatic downloading of images that may contain technologies that would allow us to know whether you have accessed our email and perform certain functions with it.

 

Through browser preferences, it is also possible to delete Cookies installed in the past, including the Cookies that may have saved the initial consent for the installation of Cookies by our website.

Users can, for example, find information about how to manage Cookies in the most commonly used browsers at the following addresses: Google Chrome, Mozilla Firefox, Apple Safari and Microsoft Internet Explorer.

 

With regard to Cookies installed by third parties, Users can manage their preferences and withdrawal of their consent by clicking the related opt-out link (if provided), by using the means provided in the third party's privacy policy, or by contacting the third party.

 

Notwithstanding the above, the Owner informs that Users may follow the instructions provided on the subsequently linked initiatives by the EDAA (EU), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar services. Such initiatives allow Users to select their tracking preferences for most of the advertising tools.

Use of Data

Anomaly Studios, LLC uses the collected data for various purposes:

●      To provide and maintain our Service

●      To notify you about changes to our Service

●      To allow you to participate in interactive features of our Service when you choose to do so

●      To provide customer support

●      To gather analysis or valuable information so that we can improve our Service

●      To monitor the usage of our Service

●      To detect, prevent and address technical issues

●      To provide you with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless you have opted not to receive such information

●      To comply with applicable laws, regulations, court orders, government and law enforcement agencies' requests.

 

Legal Basis for Processing Personal Data under the General Data Protection Regulation (GDPR)

If you are from the European Economic Area (EEA), our legal basis for collecting and using the personal information described in this Privacy Policy depends on the Personal Data we collect and the specific context in which we collect it.
We may process your Personal Data because:
●       We need to perform a contract with you
●       You have given us permission to do so
●       The processing is in our legitimate interests and it is not overridden by your rights
●       For payment processing purposes
●       To comply with the law

Retention of Data

Anomaly Studios, LLC will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy and that the data is required to offer our services. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, perform our services, and enforce our legal agreements and policies.

 

Anomaly Studios, LLC will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Service, or we are legally obligated to retain this data for longer time periods.

 

You may exercise your right to request your personal information to be deleted by Anomaly Studios, LLC.

We will hold on to personal information only as long as is reasonably necessary for the purpose for which it was collected. We will securely dispose of it once you no longer have a legitimate reason for retaining it.l

 

Transfer Of Data

Your information, including Personal Data, may be transferred to - and maintained on - computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from your jurisdiction.

If you are located outside the United States and choose to provide information to us, please note that we transfer the data, including Personal Data, to United States and process it there.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

 

Anomaly Studios, LLC will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of your data and other personal information.

 

Transfer of personal information to countries outside the EU/EES

If you choose to use our Services from the European Union, please note the following information:

 

Anomaly Studios, LLC is based in the United States of America. Your personal information is therefore transferred outside the European Union ("EU") and European Economic Area ("EEA"). Such transfer is necessary for the performance of the contract between you Anomaly Studios, LLC

 

Your PII is also transferred to and processed by third party payment providers and your bank. Such transfers are necessary for performance of the contract between you and Anomaly Studios, LLC(article 49.1 (b) of the GDPR).

 

In order for us to provide the Services to you, your personal information will be transferred to, and stored at/processed in the United States. Your personal data may also be processed by staff operating outside the European Economic Area (EEA), such as in India and the Philippines, who work for us or for one of our suppliers. We will take all steps reasonably necessary to ensure that your personal data is treated securely and in accordance with this notice.

Your Data Protection Rights under the General Data Protection Regulation (GDPR)

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. Anomaly Studios, LLC  aims to take reasonable steps to allow you to correct, amend, delete or limit the use of your Personal Data.

If you wish to be informed about what Personal Data we hold about you and if you want it to be removed from our systems, please contact us.

In certain circumstances, you have the following data protection rights:

●       The right to refuse to become a data subject
The right to be informed with anything that happens with your personal data and to know what it is used for

●       The right to refuse processing

●       Unless other contractual issues exist or if proprietary company rights exist (of which you should be informed of before you allow your data to be processed) then you can request a copy of your data.

●       The right to erasure

●       The right to access, update or delete the information we have on you. Whenever made possible, you can access, update or request deletion of your Personal Data directly within your account settings section. If you are unable to perform these actions yourself, please contact us to assist you.

●       The right of rectification. You have the right to have your information rectified if that information is inaccurate or incomplete.

●       The right to object. You have the right to object to our processing of your Personal Data.

●       The right of restriction. You have the right to request that we restrict the processing of your personal information.

●       The right to data portability. You have the right to be provided with a copy of the information we have on you in a structured, machine-readable and commonly used format.

●       The right to withdraw consent. You also have the right to withdraw your consent at any time where we relied on your consent to process your personal information.

Please note that we may ask you to verify your identity before responding to such requests.

You have the right to complain to a Data Protection Authority about our collection and use of your Personal Data. For more information, please contact your local data protection authority in the European Economic Area (EEA).

 

 

Disclosure Of Data

Who we Share your Data with

 

There are some kinds of information you should never provide without student permission including student names, numbers, citizenship, gender, ethnicity, religious and other preferences, grades, GPAs, and class schedules or any other identifiable information.

We may use data which has been de-identified and/or aggregated for product development, research, analytics and other purposes, including for the purpose of analyzing, improving, or marketing the Anomaly Studios, LLC Services. In certain occasions, Anomaly Studios, LLC may share this data with business partners to improve our services or offerings. If we disclose information to authorized business partners to conduct research on online education or assist in understanding the usage, viewing, and demographic patterns for certain programs, content, services, promotions, and/or functionality on our Service, such data will be aggregated and/or anonymized to reasonably avoid identification of a specific individual.

Business Transaction

If Anomaly Studios, LLC is involved in a merger, acquisition or asset sale, your Personal Data may be transferred. We will provide notice before your Personal Data is transferred and becomes subject to a different Privacy Policy.

Disclosure for Law Enforcement

Under certain circumstances, Anomaly Studios, LLC may be required to disclose your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).

Legal Requirements

Anomaly Studios, LLC may disclose your Personal Data in the good faith belief that such action is necessary to:

●      To comply with a legal obligation

●      To protect and defend the rights or property of Anomaly Studios, LLC

●      To prevent or investigate possible wrongdoing in connection with the Service

●      To protect the personal safety of users of the Service or the public

●      To protect against legal liability

 

Security Of Data

The security of your data is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

"Do Not Track" Signals under the California Online Protection Act (CalOPPA)

We do not support Do Not Track ("DNT"). Do Not Track is a preference you can set in your web browser to inform websites that you do not want to be tracked.

 

You can enable or disable Do Not Track by visiting the Preferences or Settings page of your web browser.

Your Rights

Anomaly Studios, LLC aims to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data.

Whenever made possible, you can update your Personal Data directly within your account settings section. If you are unable to change your Personal Data, please contact us to make the required changes.

 

If you wish to be informed what Personal Data we hold about you and if you want it to be removed from our systems, please contact us.

Schools must annually notify parents of students and eligible students in attendance of their rights under FERPA.

 

In certain circumstances, you have the right:

●      To access and receive a copy of the Personal Data we hold about you

●      To rectify any Personal Data held about you that is inaccurate. If you believe that any PII we are holding is incorrect or incomplete please send an email with your specific request to support@anomalystudios.com

●      You have the right to request your personal information to not be processed

●      You have the right to give consent to disclosures

●      You have the right to file a complaint

●      To request the deletion of Personal Data held about you

 

You have the right to data portability for the information you provide to Anomaly Studios, LLC. You can request to obtain a copy of your Personal Data in a commonly used electronic format so that you can manage and move it.

 

Please note that we may ask you to verify your identity before responding to such requests.

Service Providers

We may employ third party companies and individuals to facilitate our Service ("Service Providers"), to provide the Service on our behalf, to perform Service-related services or to assist us in analyzing how our Service is used.

 

These third parties may have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose. Not all providers below will have your data as this is a full representation of 3rd party providers for all our customers servicing a variety of contracts for platforms and services. Only data that is needed for the delivery of the Service is shared with providers to administer the Service.

 

Amazon Web Services

●      Hostgator and Endurance International Group: Their privacy policy can be viewed at: https://www.endurance.com/privacy/privacy

●      Google Apps for Business

●      Google Cloud/Firebase

●      Teachable

●      TeamworkPM

●      TeamworkDesk

●      Infusionsoft

●      Zapier

●      ScheduleOnce

●      OneSignal

●      Copper

●      ClickFunnels

●      ShareThis

●      Inspectlet

●      QuickBooks and QuickBooks Payments

●      Tawk.to Live Support: Their privacy policy can be viewed at: https://www.tawk.to/privacy-policy/

●      Cloudflare: Their privacy policy can be viewed at https://www.cloudflare.com/privacypolicy/

Analytics

We may use third-party Service Providers to monitor and analyze the use of our Service.

●      Google Analytics

●      Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network.

●      You can opt-out of having made your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents the Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visits activity.

●      For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: http://www.google.com/intl/en/policies/privacy/

Advertising

We may use third-party Service Providers to show advertisements to you to help support and maintain our Service.

●      Google AdSense & DoubleClick Cookie

●      Google, as a third party vendor, uses cookies to serve ads on our Service. Google's use of the DoubleClick cookie enables it and its partners to serve ads to our users based on their visit to our Service or other websites on the Internet.

●      You may opt out of the use of the DoubleClick Cookie for interest-based advertising by visiting the Google Ads Settings web page: http://www.google.com/ads/preferences/

Behavioral Remarketing

Anomaly Studios, LLC uses remarketing services to advertise on third party websites to you after you visited our Service. We and our third-party vendors use cookies to inform, optimize and serve ads based on your past visits to our Service.

●      Google AdWords

●      Google AdWords remarketing service is provided by Google Inc.

●      You can opt-out of Google Analytics for Display Advertising and customize the Google Display Network ads by visiting the Google Ads Settings page: http://www.google.com/settings/ads

●      Google also recommends installing the Google Analytics Opt-out Browser Add-on - https://tools.google.com/dlpage/gaoptout - for your web browser. Google Analytics Opt-out Browser Add-on provides visitors with the ability to prevent their data from being collected and used by Google Analytics.

●      For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: http://www.google.com/intl/en/policies/privacy/

●      Twitter

●      Twitter remarketing service is provided by Twitter Inc.

●      You can opt-out from Twitter's interest-based ads by following their instructions: https://support.twitter.com/articles/20170405

●      You can learn more about the privacy practices and policies of Twitter by visiting their Privacy Policy page: https://twitter.com/privacy

●      Facebook and Instagram

●      Facebook remarketing service is provided by Facebook Inc.

●      You can learn more about interest-based advertising from Facebook by visiting this page: https://www.facebook.com/help/164968693837950

●      To opt-out from Facebook's interest-based ads follow these instructions from Facebook: https://www.facebook.com/help/568137493302217

●      Facebook adheres to the Self-Regulatory Principles for Online Behavioral Advertising established by the Digital Advertising Alliance. You can also opt-out from Facebook and other participating companies through the Digital Advertising Alliance in the USA http://www.aboutads.info/choices/, the Digital Advertising Alliance of Canada in Canada http://youradchoices.ca/ or the European Interactive Digital Advertising Alliance in Europe http://www.youronlinechoices.eu/, or opt-out using your mobile device settings.

●      For more information on the privacy practices of Facebook, please visit Facebook's Data Policy: https://www.facebook.com/privacy/explanation

●      Pinterest

●      Pinterest remarketing service is provided by Pinterest Inc.

●      You can opt-out from Pinterest's interest-based ads by enabling the "Do Not Track" functionality of your web browser or by following Pinterest instructions: http://help.pinterest.com/en/articles/personalization-and-data

●      You can learn more about the privacy practices and policies of Pinterest by visiting their Privacy Policy page: https://about.pinterest.com/en/privacy-policy

Payments

We may provide pAid products and/or services within the Service. In that case, we use third-party services for payment processing (e.g. payment processors).

 

We will not store or collect your payment card details. That information is provided directly to our third-party payment processors whose use of your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of payment information.

 

The payment processors we work with are:

●      Apple Store In-App Payments

â—‹      Their Privacy Policy can be viewed at https://www.apple.com/legal/privacy/en-ww/

●      Google Play In-App Payments

â—‹      Their Privacy Policy can be viewed at https://www.google.com/policies/privacy/

●      Stripe

â—‹      Their Privacy Policy can be viewed at https://stripe.com/us/privacy

●      PayPal or Braintree

â—‹      Their Privacy Policy can be viewed at https://www.paypal.com/webapps/mpp/ua/privacy-full

●      Authorize.net

â—‹      Their Privacy Policy can be viewed at https://www.authorize.net/company/privacy/

●      Infusionsoft by Keap

â—‹      https://keap.com/legal/privacy-policy

â—‹      https://keap.com/legal/data-security

â—‹      https://keap.com/legal/data-protection-faq

●      WePay by Chase

â—‹      https://go.wepay.com/terms-of-service#us

â—‹      https://go.wepay.com/privacy-policy

 

Links To Other Sites

Our Service may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Children's Privacy

We believe that protecting the privacy of all people is of paramount importance. Protecting the privacy of children is especially important. For that reason we will never collect or maintain information that is not necessary for the delivery of the Service. For account holders of student accounts we only collect a Pseudonym (nick name), username, and password to login to our services. This information is never shared or publicly displayed. Our Service does not address anyone under the age of 13 ("Children") as parents must create and maintain the account.

 

We do not knowingly collect personally identifiable information from anyone under the age of 13. If you are a parent or guardian and you are aware that your Children has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

We are proud supporters of the Student Privacy Pledge. Our collection and use of Student Records is governed by our contracts with the Schools, by our Privacy Policy, and by applicable privacy laws. For example, we work with Schools to help protect personal information from the Student's educational record, as required by the Family Educational Rights and Privacy Act ("FERPA"), and to protect the personal information of students under 13 consistent with the Children's Online Privacy Protection Act ("COPPA"). If you have any questions about reviewing, modifying, or deleting the personal information of a School User accessing the Service through a School partner agreement, please contact your School directly.

When our Service is  used by a School in an educational setting, we may rely on the School to provide the requisite consent from the child's parents for Anomaly Studios, LLC to collect information from a School User under the age of 13. Look at our Terms of service to see more details on consent for children to use our services

Teachers can create accounts on behalf of Students. When registering an account for a Student who is under the age of 13 (a "Child"), the Teacher represents and warrants that they or the educational organization they work for has proper permission to register the Child to use our services.

Information Your Child Can Share

By registering and creating an account for your child, your child will not be able to share information, including photos, videos, audio, and location, publicly and with others. If your child shares information publicly, it would have to be outside of our system and it is strongly advised to not do so as it may be indexable by search engines like Google Search. We are not responsible for the content uploaded by any user.

 

Anomaly Studios, LLC will not serve personalized ads to your child, which means ads will not be based on information from your child's account. Instead, ads may be served to a parent or teacher if they have visited our website for marketing purposes. Your child will never be served  ads served by other (non-Google) ad providers, including ads personalized by third parties because we never advertise to children.

 

 

Changes To This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

 

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Contact Us

If you have any questions about this Privacy Policy, please contact us:

●      By email: support@anomalystudios.com

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●      By mail: Anomaly Studios, LLC. P.O. Box 682592. Franklin, TN 37064

 

 

 

 


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2: Terms of Use and Conditions


Terms of Use and Conditions


 


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3: Formatting your Logo


Logo


Description

This video demonstrates how to format your logo for optimal mobile performance. You will learn to create a landscape version of your logo that minimizes vertical space, ensuring more room for your content. You will also discover techniques for making your logo transparent, allowing it to overlay seamlessly on different background colors. Finally, you will explore methods for optimizing your logo's file size to ensure fast load times, even for users on slower connections.


Outcomes

Here are the key things you will be able to do after you watch this demo:

  • Reformat a logo to work well on mobile devices
  • Design a logo with a landscape layout to minimize vertical space

  • Create a transparent logo that can be overlAid on different background colors

  • Prepare multiple file formats and sizes of a logo, optimizing for fast load times

  • Integrate a favicon icon into a web page

  • Optimize image file size to balance quality and load speed

  • Provide a mobile-friendly user experience through well-formatted logos


Summary

  • Formatting Logos for Mobile Use Cases [0:02]

    • Josh Lomelino emphasizes the importance of designing logos that are optimized for mobile use cases, as most users will access the learning experience via mobile devices.

    • He demonstrates a portrait logo from Create Mode Media and explains the need to reformat it for better mobile visibility, suggesting a layout with the mark on the left and the text on the right.

    • Josh recommends creating a landscape version of the logo to minimize vertical space, ensuring more room for content like videos, text, PDFs, and audio files.

    • He advises handling transparency in the logo design, suggesting the use of a transparent background that can overlay on different background colors, such as white, to enhance flexibility.

  • Handling Transparency and Use Cases [2:18]

    • Josh explains the process of creating a transparent logo using tools like Photoshop, which allows for the removal of the background and saving the file as a PNG with a transparent background.

    • He discusses the importance of having a variety of use cases for the logo, such as different foreground colors and background colors, to ensure flexibility in different contexts.

    • Josh mentions the use of a checkerboard pattern in PNG files to indicate a transparent background, ensuring the logo can be rendered correctly on different web pages.

    • He highlights the need for a favicon icon, which can be saved as a PNG or ICO file, and integrated into the browser for better visibility.

  • Optimizing File Size for Faster Load Times [4:58]

    • Josh stresses the importance of optimizing the file size of the logo to ensure fast load times, especially for users on slower connections.

    • He provides an example of a highly optimized logo with dimensions of 767 by 158 and a file size of nine kilobytes, which loads quickly and maintains high quality.

    • Josh contrasts this with a less optimized logo that has a larger file size, highlighting the need to balance resolution and file size to avoid slowing down the user experience.

    • He explains that factors affecting file size include dimensions and compression, with tools like Photoshop offering quality sliders to adjust the image's resolution.

  • Final Considerations for Logo Formatting [6:35]

    • Josh summarizes the key points to consider when formatting a logo for optimal mobile performance, including minimizing vertical space, handling transparency, and creating a variety of use cases.

    • He reiterates the importance of optimizing file size to ensure fast load times, especially for users on slower connections.

    • Josh emphasizes the need for a balanced approach that maintains high quality while minimizing the impact on load times.

    • He concludes by highlighting the goal of providing the best user experience through well-formatted logos that load quickly and look great on mobile devices.


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4: How to Use Otter AI to Generate Lecture and Demo Scripts and Outlines


How to Use Otter AI to Generate Lecture and Demo Scripts and Outlines


Summary

  • Hierarchy of Learning and Course Curriculum Structure [0:00]
    • Josh Lomelino discusses the importance of structuring a course curriculum with formal goals and outcomes, like a college class.
    • He emphasizes starting with the end goal in mind, referring to John Dewey's "Learning by Doing" manifesto.
    • The hierarchy of learning is introduced as a structured approach to articulate and plan teaching and learning steps, measurable by student competency.
    • The bottom level of the pyramid focuses on knowledge and skills related to observation and recall of information.
  • Bloom's Taxonomy and Learning Outcomes [2:00]
    • Josh Lomelino explains how Bloom's Taxonomy maps to the hierarchy of learning outcomes and the language of verbs.
    • The lowest level of Bloom's Taxonomy is remembering, with verbs like arranging, defining, describing, identifying, and labeling.
    • Understanding is the next level, with verbs like associating, classifying, describing, differentiating, and distinguishing.
    • Applying is in the middle tier, with verbs like applying, calculating, changing, completing, executing, and producing.
  • Designing Course Outcomes and Action Steps [5:00]
    • Josh Lomelino stresses the importance of using proper verbs that align with the level of learning outcomes.
    • He suggests having three to six high-level course outcomes, which are then broken down into micro-outcomes for each week or unit.
    • The triangular approach helps design an incredible learning experience by mapping high-level course outcomes to individual lesson outcomes.
    • A 10-week experience can be mapped out, ensuring each week's outcomes align with the overall course outcomes.
  • Curriculum Matrix and Pre-Planning [7:00]
    • Josh Lomelino introduces the curriculum matrix as a tool for pre-planning and brainstorming, following best practices with Bloom's Taxonomy.
    • The matrix starts with the assessment, focusing on what students should be able to do with the information.
    • He explains the importance of stacking each action step in sequence to ensure successful completion of the overall course outcomes.
    • Brainstorming different verbs that correlate to the overall outcome is crucial for effective course planning.
  • Mapping Teaching Topics to Learning Outcomes [9:00]
    • Josh Lomelino advises starting with high-level course outcomes and mapping teaching topics to these outcomes.
    • An X or checkmark system ensures that every teaching topic maps over to an outcome, making it clear if the teaching produces value.
    • This approach helps prune and cut out non-essential elements, focusing on targeted goals.
    • Stringing out weekly outcomes provides a skill list for students to follow, ensuring they can perform the steps asked of them.
  • Scheduling and Visual Aids [11:00]
    • Josh Lomelino discusses the importance of scheduling a class to align with weekly outcomes and moving towards the goal of completing the class.
    • Visual Aids like the hierarchy of learning and Bloom's Taxonomy should be included to provide a clear framework.
    • He suggests including a goals and outcomes document listed as gold in Google Drive for easy access.
    • Julie Basler's presentation should be referenced, highlighting her role in creating accredited programs and providing a helpful framework for program and course-level outcomes.
  • Final Notes and Results [17:00]
    • Josh Lomelino concludes by emphasizing the importance of a streamlined, effective curriculum that removes confusion and frustration.
    • The process results in a targeted curriculum that helps students achieve results fast and directly.
    • He reiterates the importance of using the hierarchy of learning and Bloom's Taxonomy as a blueprint for course design.
    • The final outcome is a well-structured curriculum that aligns with learning outcomes and ensures students can achieve the desired skills and knowledge.

How can we leverage the hierarchy of learning and Bloom's Taxonomy to create a structured and engaging curriculum?

 

To leverage the hierarchy of learning and Bloom's Taxonomy to create a structured and engaging curriculum, here are the key steps:

1. Start with the desired course-level outcomes. Identify 3-6 key things you want students to be able to do by the end of the course. Use verbs from the higher levels of Bloom's Taxonomy like "evaluate", "create", "analyze".

2. Break down those high-level outcomes into more granular weekly or module-level objectives. For each week/module, determine what students should be able to do, using verbs that align with the appropriate level of Bloom's Taxonomy (e.g. "identify", "explain", "apply").

3. Map your teaching topics and activities to directly support the learning objectives. Ensure there is a clear connection between what you're teaching and the skills/knowledge students need to demonstrate.

4. Design assessments that allow students to show their mastery of the objectives, progressing from lower-level recall to higher-order application and evaluation.

5. Structure the learning experience to gradually build students' competency. Start with foundational knowledge and comprehension, then provide opportunities to apply, analyze, and ultimately evaluate and create.

6. Incorporate active learning techniques that engage students and get them practicing the desired skills, not just passively consuming information.

By aligning your curriculum design to the hierarchy of learning and Bloom's Taxonomy, you can create a purposeful, scaffolded learning experience that moves students towards the targeted outcomes in an engaging way. The key is maintaining that clear line of sight from your high-level goals down to the weekly activities.


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5: Planning the Big View


Planning the Big View


Description

The video introduces the concept of setting up a "home base" for your online business using AMP. This home base will include a main website, blog, lead magnets, online memberships, and capabilities for internal and external training. The goal is to provide a comprehensive platform where you can manage all aspects of your online presence and activities without needing to code.


Outcomes

Here are the key things you will be able to do after you watch this demo:

  1. Plan the information architecture and site map for your home base website.

  2. Implement a main marketing website, blog, and lead magnets using AMP.

  3. Manage unlimited online memberships, courses, and subscription options within AMP.

  4. Develop internal company training and external customer training programs on your AMP platform.

  5. Integrate sales and marketing funnels into your AMP-powered home base.

  6. Consolidate your online business activities into a single, code-free platform.


Summary

  • Setting Up Home Base and Information Architecture (0:00)

    • Josh Lomelino introduces the concept of launching a website and the importance of having a clear information architecture.

    • The main website will include key information, marketing messages, and contact details.

    • Josh mentions the possibility of consolidating various online elements like blogs and marketing sites into one central location.

    • The goal is to use AMP to manage all online business activities efficiently.

  • Components of Home Base (2:16)

    • Josh explains that home base will include the main website and a blog.

    • The blog will feature unlimited articles to attract traffic and address specific pain points.

    • Lead magnets, such as free resources, training, and digital downloads, can be used to drive traffic to the site.

    • Online memberships, both free and pAid, can be managed through AMP, offering various classes and subscription models.

  • Handling Internal and External Training (3:29)

    • Josh discusses the need for internal company training and external customer training.

    • A knowledge base is essential for providing key information and support.

    • AMP allows for the management of multiple memberships and classes, including one-time payments and ongoing subscriptions.

    • The platform supports a variety of training needs, from company training to customer training.

  • Sales and Marketing Integration (4:33)

    • Josh emphasizes the importance of integrating sales and marketing within AMP.

    • Marketing funnels are crucial for converting incoming traffic into sales.

    • Home base serves as the central operating system for all business activities, including digital and physical products.

    • The goal is to handle everything from company training to customer-facing training without the need for coding.

  • Planning and Organizing Content (6:35)

    • Josh outlines the process of planning and organizing the site, starting with a minimum viable product (MVP).

    • The next video will cover the basics of building a site map and thinking about the site's vision.

    • The approach will be incremental, starting small and building up from there.

    • The ultimate goal is to have a clear plan for content organization, implementation, and growth.


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6: Method 1: Audio Recording


Keywords: Overview, Demo, Audio, Recording, Process, Tracks, Methods, Production, Manual, AI, Generated, Voices, Automatically, Instructional, Aid, Synthesizing, Information, Guide, Instruct, Persuade, Sales, Potential, Catalyst, Automating, Content, Creation, Recorded, Serve, Presentation, Slides, PowerPoint, Canva, Animated, Effects, Virtual, Camera, Overlay, Automated, Execute, Fundamentals, Vocal, Performance, Techniques, Apply, Screen, Captures, Principles


This video provides a comprehensive overview of audio production techniques, teaching viewers how to create powerful audio tracks through manual recording and AI-generated voices. Participants will learn to leverage audio as a versatile tool for instructional content, sales support, and multimedia creation, including automated slide generation and virtual presentations. The demonstration will equip learners with fundamental vocal performance skills applicable to screen captures, on-camera presentations, and various content creation scenarios. By mastering these techniques, viewers can transform their approach to creating engaging, professional-quality audio and visual content.


Description

This video provides a comprehensive overview of audio production techniques, teaching viewers how to create powerful audio tracks through manual recording and AI-generated voices. Participants will learn to leverage audio as a versatile tool for instructional content, sales support, and multimedia creation, including automated slide generation and virtual presentations. The demonstration will equip learners with fundamental vocal performance skills applicable to screen captures, on-camera presentations, and various content creation scenarios. By mastering these techniques, viewers can transform their approach to creating engaging, professional-quality audio and visual content.


Outcomes

Here are the key things you will be able to do after you watch this demo:

  1. Record high-quality audio tracks manually

  2. Generate AI-powered voice narrations from text scripts

  3. Use audio as an instructional and persuasive communication tool

  4. Automate presentation slide creation using audio tracks

  5. Create virtual on-camera presentations with overlAid audio

  6. Apply vocal performance techniques to screen captures

  7. Synthesize information effectively through audio narration

  8. Leverage audio for sales and instructional content development

  9. Transform text scripts into multimedia presentations

  10. Develop professional-grade content using both manual and AI-driven audio production methods


 

Summary

 

  • Overview of Audio Recording Process 0:08

    • Josh Lomelino introduces the demo, focusing on the process of recording audio tracks.

    • He mentions that the overview video will demonstrate two methods for audio production: manual recording and AI-generated voices.

    • The video aims to outline various uses of audio, emphasizing its role as an instructional Aid and its potential in automating content creation.

    • Josh highlights that audio can synthesize information to guide, instruct, persuade, and support sales.

  • Applications of Audio in Content Creation 0:51

    • Josh explains that audio tracks can be used directly as instructional Aids, providing guidance and support.

    • He elaborates on audio's role in automating multiple aspects of content creation, whether recorded manually or generated with AI.

    • An audio track can create presentation slides in applications like PowerPoint or Canva, complete with animated effects.

    • The audio can also be used to generate virtual on-camera presentations that overlay on automated slides.

  • Upcoming Demos and Techniques 1:40

    • Josh mentions that upcoming demos will show how to execute both methods of audio production: manual recording and AI-generated voice production.

    • He emphasizes the importance of mastering the fundamentals of delivering a strong vocal performance.

    • These techniques can be applied to various areas, including live screen captures and on-camera presentations.

    • Josh concludes the high-level overview, stating that he will see the audience in the next video.


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7: Automate Everything with Text Prompt


Keywords: Automated, performance, text, video, Otter, AI, voice, clone, Eleven Labs, HeyGen, audio, multilingual


In this video, Josh demonstrates how to create fully automated video performances directly from text using tools like Otter AI, 11 Labs, and HeyGen. Viewers will learn how to generate high-quality voice clones, prototype video scripts, and produce professional-looking content with minimal effort by leveraging AI-powered voice and video generation technologies. The workflow allows content creators to transform written or spoken text into polished video presentations quickly and efficiently. By following Josh's method, users can generate multiple video iterations, edit audio precisely, and create digital avatars that replicate their voice and performance with remarkable accuracy.


Description

In this video, Josh demonstrates how to create fully automated video performances directly from text using tools like Otter AI, 11 Labs, and HeyGen. Viewers will learn how to generate high-quality voice clones, prototype video scripts, and produce professional-looking content with minimal effort by leveraging AI-powered voice and video generation technologies. The workflow allows content creators to transform written or spoken text into polished video presentations quickly and efficiently. By following Josh's method, users can generate multiple video iterations, edit audio precisely, and create digital avatars that replicate their voice and performance with remarkable accuracy.


Outcomes

Following are the key things you will be able to do after you watch this demo:

  1. Generate video scripts from transcribed audio using AI tools

  2. Create high-quality voice clones with consistent audio recordings

  3. Prototype video content using free and pAid AI platforms

  4. Optimize voice training for digital avatars

  5. Manage content production across multiple AI environments

  6. Edit audio tracks with minimal credit consumption

  7. Develop a systematic workflow for automated video creation

  8. Replicate personal performance using digital voice technology

  9. Transform text-based content into professional video presentations

  10. Implement cost-effective strategies for video and audio generation


 

Summary

  • Creating a Fully Automated Performance from Text 0:08

    • Josh Lomelino explains the process of creating a fully automated performance directly from text, including generating audio prompts using Otter AI.

    • He describes how he brainstorms ideas while walking and exports the subtitle transcript file, SRT, to process it with AI tools like Claude or ChatGPT.

    • Josh mentions breaking up long scripts into manageable blocks of 1800 characters and generating a year's worth of content for various platforms.

    • He emphasizes the use of text, whether written manually or spoken and transcribed, to craft a video script using two primary methods.

  • Generating High-Quality Voice Clones 1:51

    • Josh discusses creating a high-quality voice clone using 11 Labs, initially finding the results artificial but later perfecting the settings.

    • He highlights the importance of using a consistent audio clip for training the voice digital double, ideally around three hours of spoken audio.

    • Josh explains the challenges of recording consistently for three hours and how he stitches together previous demo recordings to create a large audio clip.

    • He stresses the need for meticulous tracking of audio settings to ensure uniformity and avoid sudden changes in volume or tonal quality.

  • Optimizing Audio Recording for Consistency 3:36

    • Josh shares his experience of recording multiple live sessions with an audience, which infused the audio with personality and energy.

    • He explains the importance of having consistently dialed-in audio for generating a high-quality performance, as the AI listens to everything in the audio track.

    • Josh mentions the time and cost involved in using 11 Labs, which can take up to six to eight hours to analyze a voice and build a model.

    • He advises against using cheaper models, such as the multilingual version one model or turbo 2.5, and recommends upgrading to the multilingual version two model for better results.

  • Using Hey Gen for Cost-Effective Prototyping 5:35

    • Josh introduces Hey Gen as an alternative for creating generative content when 11 Labs burns through credits too quickly.

    • He explains how he trains Hey Gen on his voice by uploading a 10 to 15-minute audio clip and generates unlimited videos for free, depending on the subscription plan.

    • Josh describes the process of creating prototypes, making real-time adjustments to the script, and rendering multiple takes.

    • He mentions using his phone in split screen mode while walking to make adjustments on the fly and then copying and pasting the revised script into Hey Gen.

  • Switching Between Hey Gen and 11 Labs 7:44

    • Josh explains how he can switch the voice in Hey Gen to the high-quality production voice in 11 Labs with a click of a button.

    • He highlights the downside of using Hey Gen, which is the risk of losing all credits if there are issues with the audio track in the final video.

    • Josh prefers using the Studio tool in 11 Labs for targeted editing, which allows regenerating just portions of the audio without redoing the entire clip.

    • He mentions the benefit of being able to download the WAV file and MP3 file from the Studio tool in 11 Labs as a fail-safe.

  • Organizing Video Production Phases 9:21

    • Josh describes his workflow of treating production as two phases: the cheap, free voice phase and the final phase.

    • He explains the process of pasting the text directly into the Hey Gen editor, listening to the prototype, and resolving issues before creating a new file in Hey Gen.

    • Josh organizes his videos into two folders: a prototype folder and a final folder, for easy organization of his methods.

    • He mentions using the multilingual version two model for cost-effective throwaway tests and training his voice with Hey Gen for free prototyping.

  • Leveraging Digital Doubles for High-Quality Videos 10:34

    • Josh shares how he uses his digital doubles to replicate a performance of his voice and generate a corresponding video composite.

    • He explains how he creates a script using Otter AI during a walk, copies and pastes it into his automated workflow, and produces a high-end video with minimal effort.

    • Josh highlights the benefits of this workflow, which allows him to deliver excellence without skipping a beat, even when small inconsistencies would have derailed the process before.

    • He concludes by mentioning the next steps in the following videos, which will cover adding automated visual elements on screen behind the virtual avatar.

 

 


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8: Locking and Unlocking Content


Locking and Unlocking Content


Description

After completing this video, viewers will understand how to lock and unlock class content by adjusting login and payment requirements. They will learn how to make classes accessible only to logged-in users, and optionally require payment for access. The video demonstrates how to easily update these settings for any class using a straightforward interface. By the end, users will be able to control who can view or participate in class content based on their login and payment status.


Outcomes

Following are the key things you will be able to do after you watch this demo:

  • Configure class access settings
  • Require user login for content access
  • Set payment requirements for classes
  • Manage user permissions based on login and payment status
  • Update and apply access controls through the class interface

 


Summary

Summary

  • Locking and Unlocking Content Overview 0:10

    • Josh Lomelino explains the purpose of the demo, which is to demonstrate how to lock and unlock content.

    • He mentions that content can be hidden or made accessible only to logged-in users, with additional conditions like requiring payment.

    • The process involves managing access at the class level, where each class contains units, content items, and resources.

    • Josh emphasizes that the class itself needs to be modified to control access to its content.

  • Modifying Class Settings for Access Control 1:05

    • Josh demonstrates how to modify a class, using the example of the coding Academy.

    • He sets "login required" to true to mandate that users must log in to access the class.

    • Josh explains the option to specify whether payment is required, either as a one-time payment or a recurring subscription.

    • He clarifies that if payment is not required, users can log in but do not need to pay, making the class free but still requiring a login.

  • Handling Payment and Access Permissions 1:57

    • Josh discusses the settings for blocking users without active payment.

    • If payment is not required, he sets this option to false to allow free access to logged-in users.

    • For pAid classes, he sets this option to true to ensure that users must have an active payment to access the content.

    • He explains that the system checks if the payment is up to date, especially for recurring payments within the subscription period.

  • Finalizing and Applying Access Settings 2:31

    • Josh concludes by explaining that once the changes are applied and submitted, users will need to adhere to the new access settings.

    • He reiterates that these settings control whether a login is required and if payment is necessary.

    • The process allows for managing various access permutations through a simple user interface.

    • Josh emphasizes that these settings will be enforced when users attempt to access any content within the modified class.

 


 


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9: AMP LinkedIn Week 2


AMP LinkedIn Week 2


The Red Light Fear

The first time I turned on my camera to record a course, I froze.

My hands were sweaty. My mouth went dry. My carefully written notes blurred together like nonsense. I stumbled through three sentences, stopped, hit delete, and shoved the camera back in its box.

For weeks, it sat on my desk like a silent judge.

Every day I avoided recording was another day I delayed building my membership. But I kept telling myself, I’ll start once I feel more confident. I’ll start when I have the right setup.

And here’s the truth: if you’ve ever felt this way, you’re not alone. Being on camera feels vulnerable. It forces you to see yourself the way others do.

But avoiding the camera doesn’t just hold back your content — it holds back your business.

Why the Camera Feels Different

Here’s what I eventually realized: it wasn’t that I lacked confidence as a teacher. I’d spoken to classrooms, led workshops, even presented on stage. Live teaching energized me.

But the moment the little red light blinked on, something changed.

Why? Because the camera felt like a spotlight without feedback. No nods, no smiles, no laughter to ease the tension. Just me, alone with my own self-doubt.

That self-doubt whispered:

  • What if I look awkward?

  • What if I sound unprofessional?

  • What if nobody takes me seriously?

Those whispers grew louder than my content.

And instead of pressing record, I started tinkering with gear. Maybe a better microphone would help. Or professional lights. Or a script so tight I couldn’t possibly mess it up.

Spoiler: none of that solved the real problem.

The Turning Point

One day, a mentor asked me a question that changed everything.

“If you had 10 of your ideal clients sitting in a room right now, could you teach them?”

I laughed. “Of course.”

“Then do exactly that,” he sAid. “Talk to the camera like those 10 people are right there.”

That single shift broke the spell. I stopped seeing the camera as a machine judging me and started seeing it as a bridge connecting me to real people.

The first video I recorded after that wasn’t perfect. I stumbled over a phrase. My lighting was uneven. But when I watched it back, something struck me: it still worked. My teaching came through.

And when I finally shared it? My audience didn’t care about the stumbles. They cared about the clarity, the story, and the value.

That’s when I realized: confidence isn’t a prerequisite for recording. Confidence is the result of recording.

Five Steps to On-Camera Confidence

If the camera is holding you back from launching your course or membership, here’s a simple roadmap I wish I’d had sooner:

Step 1: Focus on One Person, Not an Audience
Imagine your best client sitting across from you. Record your video as if you’re speaking only to them. The intimacy makes your delivery warmer and more natural.

Step 2: Lower the Stakes
Stop treating your first recordings like a TED Talk. Start with a 3–5 minute tip video. One take, no pressure. The point isn’t perfection — it’s momentum.

Step 3: Create Comfort Through Familiarity
Record in a setting you already feel relaxed in — your home office, a quiet corner, even your kitchen table. Confidence grows where comfort lives.

Step 4: Watch Yourself With Curiosity, Not Criticism
When reviewing your video, ask: Did I explain this clearly? Would my client understand it? Don’t obsess over your hair, voice, or background. Your audience won’t.

Step 5: Practice Consistency Over Perfection
Confidence is a muscle. Record regularly, even if you never publish some takes. Every rep makes the next one easier.

The Belief Shift

For months, I thought I needed to become someone else to be confident on camera. Maybe more polished, more charismatic, more “professional.”

But the truth is, I didn’t need to become someone else. I needed to become more myself.

Confidence didn’t come from fancier gear or flawless delivery. It came from letting go of performance and focusing on connection.

Once I stopped trying to impress and started trying to serve, everything changed.

Why This Matters for Your Business

The longer you avoid the camera, the longer you delay your membership growth.

Video accelerates trust. It allows your audience to see your face, hear your voice, and feel your authenticity in ways text alone never can.

You don’t need to master video to get results. You just need to show up.

Because your audience isn’t waiting for a polished performer. They’re waiting for you — the real you, sharing what you know in the way only you can.

Take the First Step

If camera nerves are holding you back, I’ve put together my On-Camera Confidence Checklist — the 7 steps I used to go from frozen to fluent on video.

It’s free, and it’s designed for entrepreneurs who want to record authentic, engaging lessons without waiting until they “feel ready.”

Send me a message and I'll connect you with what you need to move forward.

The fastest way to get better on camera is to start.
This checklist will help you take that first step today.


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